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~person:"Chen, Jing"
~subject:"Brand management"
~type:"article"
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Brand management
Lieferkette
53
Supply chain
53
Game theory
31
Spieltheorie
31
Preismanagement
25
Pricing strategy
25
Supply chain management
17
Theorie
17
Theory
17
Pricing
16
Einzelhandel
15
Retail trade
15
Consumer behaviour
13
Konsumentenverhalten
13
Beziehungsmarketing
11
Duopol
11
Duopoly
11
Relationship marketing
11
Lieferantenmanagement
10
Product quality
10
Produktqualität
10
Supplier relationship management
10
Distribution channel
9
Vertriebsweg
9
Competition
8
Inventory model
8
Lagerhaltungsmodell
8
Marketing management
7
Marketingmanagement
7
Wettbewerb
7
Asymmetric information
6
Asymmetrische Information
6
Customer returns
6
Quality management
6
Qualitätsmanagement
6
pricing
6
Beschwerdemanagement
5
Capital income
5
Complaint management
5
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5
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Chen, Jing
Esch, Franz-Rudolf
73
Melewar, T. C.
57
Baumgarth, Carsten
49
Burmann, Christoph
44
Keller, Kevin Lane
39
Loureiro, Sandra Maria Correia
37
Merrilees, Bill
37
Bang, Nguyen
35
Balmer, John M. T.
31
Phau, Ian
31
Bruhn, Manfred
26
De Chernatony, Leslie
26
Gupta, Suraksha
26
Ko, Eunju
26
Veloutsou, Cleopatra
26
Christodoulides, George
25
Guzman, Francisco
25
Han, Heesup
25
Romaniuk, Jenni
25
Foroudi, Pantea
24
Iglesias, Oriol
24
King, Ceridwyn
24
Diamantopoulos, Adamantios
23
Sarkar, Abhigyan
23
Japutra, Arnold
22
Khan, Imran
22
Pelsmacker, Patrick de
22
Vrontis, Demetris
22
Dens, Nathalie
21
Hollebeek, Linda D.
21
Kunkel, Thilo
21
Ind, Nicholas
20
Pitt, Leyland F.
20
Rahman, Zillur
20
Sattler, Henrik
20
Swoboda, Bernhard
20
Abratt, Russell
19
Fournier, Susan
19
Meffert, Heribert
19
Paul, Justin
19
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European journal of operational research : EJOR
2
International journal of production economics
1
International journal of production research
1
Transportation research / E : an international journal
1
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ECONIS (ZBW)
5
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1
Manufacturer's channel strategy with retailer's store brand
Wang, Lisha
;
Chen, Jing
;
Song, Huaming
- In:
International journal of production research
59
(
2021
)
10
,
pp. 3042-3061
Persistent link: https://www.econbiz.de/10012516533
Saved in:
2
Supply chain coordination with customer returns and retailer's store brand product
Li, Wei
;
Chen, Jing
;
Chen, Bintong
- In:
International journal of production economics
203
(
2018
),
pp. 69-82
Persistent link: https://www.econbiz.de/10011900244
Saved in:
3
Cross-market selling channel strategies in an international luxury brand's supply chain with gray markets
Huang, Hongfu
;
He, Yong
;
Chen, Jing
- In:
Transportation research / E : an international journal
144
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012421930
Saved in:
4
Optimal pricing policies for differentiated brands under different supply chain power structures
Luo, Zheng
;
Chen, Xu
;
Chen, Jing
;
Wang, Xiaojun
- In:
European journal of operational research : EJOR
259
(
2017
)
2
,
pp. 437-451
Persistent link: https://www.econbiz.de/10011661534
Saved in:
5
Market targeting with social influences and risk aversion in a co-branding alliance
Zhang, Qiao
;
Chen, Jing
;
Lin, Jun
- In:
European journal of operational research : EJOR
297
(
2022
)
1
,
pp. 301-318
Persistent link: https://www.econbiz.de/10013259298
Saved in:
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