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~person:"Chen, Jinjie"
~person:"Louis, Didier"
~subject:"Relationship marketing"
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Relationship marketing
Beziehungsmarketing
2
Consumer behaviour
2
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Retail assortment
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Sortiment
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Bestandsmanagement
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Chen, Jinjie
Louis, Didier
Feller, Marc
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Regional product assortment and merchandising in grocery stores : strategies and target customer segments
Lombart, Cindy
;
Labbé-Pinlon, Blandine
;
Filser, Marc
; …
- In:
Journal of retailing and consumer services
42
(
2018
),
pp. 117-132
Persistent link: https://www.econbiz.de/10011826078
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2
When loyalties clash purchase behavior when a preferred brand is stocked out : the tradeoff between brand and store loyalty
Puligadda, Sanjay
;
Ross, William T.
;
Chen, Jinjie
; …
- In:
Journal of retailing and consumer services
19
(
2012
)
6
,
pp. 570-577
Persistent link: https://www.econbiz.de/10009655506
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