//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chesnes, Matthew"
~subject:"Informationsgesellschaft"
~subject:"Konsumentenverhalten"
~type_genre:"Arbeitspapier"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge NOT management
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Informationsgesellschaft
Konsumentenverhalten
Advertising effects
3
Arzneimittel
3
Consumer behaviour
3
Estimation
3
Fernsehwerbung
3
Information behaviour
3
Informationsverhalten
3
Online search
3
Online-Recherche
3
Pharmaceuticals
3
Product information
3
Produktinformation
3
Schätzung
3
Social Marketing
3
Social marketing
3
Television advertising
3
Werbewirkung
3
2008-2011
2
USA
2
United States
2
Direct marketing
1
Direct-to-consumer advertising
1
Direktmarketing
1
Internet
1
Internet marketing
1
Internet search
1
Online-Marketing
1
Prescription drugs
1
more ...
less ...
Online availability
All
Free
2
Undetermined
1
Type of publication
All
Book / Working Paper
2
Article
1
Type of publication (narrower categories)
All
Arbeitspapier
Article in journal
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Aufsatz in Zeitschrift
1
Language
All
English
3
Author
All
Chesnes, Matthew
Burton, Scot
12
Howlett, Elizabeth
8
Berry, Christopher
5
Boerman, Sophie C.
4
Cawley, John H.
4
Dens, Nathalie
4
Eisend, Martin
4
Heiman, Amir
4
Jin, Ginger Zhe
4
Kees, Jeremy
4
Kim, Jiyeon
4
Moreno-Jiménez, José María
4
Naderer, Brigitte
4
Nayga, Rodolfo M.
4
Newman, Christopher L.
4
Pelsmacker, Patrick de
4
Polasek, Wolfgang
4
Alba, Joseph W.
3
Andrews, J. Craig
3
Beckert, Johannes
3
Evans, Nathaniel J.
3
Filieri, Raffaele
3
Forsythe, Sandra
3
Gabaix, Xavier
3
Grunert, Klaus G.
3
Gustafson, Christopher R.
3
Hamm, Ulrich
3
Hansen, Håvard
3
Hoy, Mariea Grubbs
3
Kaiser, Harry M.
3
Kenning, Peter
3
Kim, Minjeong
3
Laibson, David I.
3
Matthes, Jörg
3
Netemeyer, Richard G.
3
Schuh, Scott
3
Seyfang, Gill
3
Van der Merwe, Daleen
3
Wickelgren, Abraham L.
3
more ...
less ...
Published in...
All
Information economics and policy : IEP
1
Working paper / National Bureau of Economic Research, Inc.
1
Working papers / Bureau of Economics, Federal Trade Commission
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Direct-to-consumer advertising and online search
Chesnes, Matthew
;
Jin, Ginger Zhe
-
2016
Persistent link: https://www.econbiz.de/10011542112
Saved in:
2
Direct-to-consumer advertising and online search
Chesnes, Matthew
;
Jin, Ginger Zhe
-
2016
Persistent link: https://www.econbiz.de/10011561967
Saved in:
3
Direct-to-consumer advertising and online search
Chesnes, Matthew
;
Jin, Ginger Zhe
- In:
Information economics and policy : IEP
46
(
2019
),
pp. 1-22
Persistent link: https://www.econbiz.de/10012301759
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->