//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chintagunta, Pradeep K."
~person:"Li, Zonghuo"
~subject:"Loyalty program"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Mengenrabatt"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Loyalty program
Rabatt
5
Rebate
5
Beziehungsmarketing
3
Einzelhandel
3
Kundenbindungsprogramm
3
Relationship marketing
3
Retail trade
3
Advertising effects
2
Coupon promotion
2
Direct marketing
2
Direktmarketing
2
Distribution channel
2
E-Mail
2
E-mail
2
Einzelhandelspreis
2
Multichannel strategy
2
Multikanalvertrieb
2
Retail price
2
Sales promotion
2
Verkaufsförderung
2
Vertriebsweg
2
Werbewirkung
2
Benzin
1
Big event
1
Channel integration
1
Channel switching
1
Consumer behaviour
1
Distribution model
1
Gasoline
1
Großveranstaltung
1
Internet marketing
1
Konsumentenverhalten
1
Nordamerika
1
North America
1
Omnichannel operation
1
Omnichannel retailing
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Chintagunta, Pradeep K.
Li, Zonghuo
Rubinfeld, Daniel L.
7
Nevo, Aviv
5
Polinsky, Alan Mitchell
4
Wolfram, Catherine D.
4
Lillard, Dean R.
3
Polinsky, A. Mitchell
3
Sfekas, Andrew
3
Carlsson, Frederik
2
Connor, John M.
2
Connor, John Murray
2
Gabel, Sebastian
2
Lee, Leonard
2
Löfgren, Åsa
2
Norton, Michael I.
2
Wierich, Ralf
2
Zielke, Stephan
2
Agostini, Claudio A.
1
Akgun, Ugur
1
Allen, Beth Elaine
1
Antil, John H.
1
Arranz, Ana M Gutiérrez
1
Arya, Anil
1
Aviv, Yossi
1
Bauer, Hans H.
1
Bawa, Kapil
1
Ben-Zion, Uri
1
Bergem, Ola
1
Bing, Mark N.
1
Bowman, Russell D.
1
Brunelle, Alexis
1
Börsch, Alexander
1
Cai, Fengyan
1
Call, Guido
1
Caminal, Ramón
1
Capizzani, Mario
1
Chen, Jing
1
Chen, Yongmin
1
Chioveanu, Ioana
1
more ...
less ...
Published in...
All
International journal of production economics
1
Journal of retailing and consumer services
1
Marketing science
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumer loyalty programs and retail prices : evidence from gasoline markets
Rossi, Federico
;
Chintagunta, Pradeep K.
- In:
Marketing science
42
(
2023
)
4
,
pp. 794-818
Persistent link: https://www.econbiz.de/10014317643
Saved in:
2
Coupon promotion and its cross-channel effect in omnichannel retailing industry : a time-sensitive strategy
Li, Zonghuo
;
Guan, Xu
;
Mei, Wanxia
- In:
International journal of production economics
258
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014282249
Saved in:
3
Omnichannel retailing operations with coupon promotions
Li, Zonghuo
;
Yang, Wensheng
;
Jin, Hyun Seung
;
Wang, Di
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012431670
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->