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~person:"Chowdary, Boppana V."
~person:"Heitmann, Mark"
~subject:"Produktgestaltung"
~type_genre:"Article in journal"
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Search: subject_exact:"Produktdesign"
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Produktgestaltung
Product design
12
Automotive industry
4
Consumer behaviour
4
Kfz-Industrie
4
Konsumentenverhalten
4
Kraftfahrzeug
3
Motor vehicle
3
New product development
3
Product differentiation
3
Produktdifferenzierung
3
Produktentwicklung
3
Brand management
2
CAD
2
Computer-aided design
2
Markenführung
2
computer-aided design
2
computer-aided engineering
2
design for environment
2
product design
2
tennis ball retriever
2
Aesthetics
1
Auftragsfertigung
1
Automated manufacturing
1
Automatisierte Produktion
1
Batterie
1
Battery
1
Bekleidungsindustrie
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Betriebliche Kreislaufwirtschaft
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Bewertung
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Brand image
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Clothing industry
1
Consumer goods marketing
1
Consumer preferences
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Credence goods
1
Customer analysis
1
Customer satisfaction
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Customer service
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DFE
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Dauerhafte Konsumgüter
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Article
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Article in journal
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12
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English
7
German
5
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Chowdary, Boppana V.
Heitmann, Mark
Herrmann, Andreas
16
Dell'Era, Claudio
13
Verganti, Roberto
12
Landwehr, Jan Rüdiger
8
Anderson, Simon P.
7
Dahl, Darren W.
7
Schreier, Martin
7
Tsafarakis, Stelios
7
Chhajed, Dilip
6
Kohli, Rajeev
6
Shahin, Arash
6
Zhang, Dan
6
Aulōnitēs, Geōrgios I.
5
Elgh, Fredrik
5
Goswami, Mohit
5
Gupta, Surendra M.
5
Hsu, Yen
5
Kumar, Minu
5
Lin, Jun
5
Moreau, C. Page
5
Orth, Ulrich R.
5
Shamsuzzoha, A. H. M.
5
Thisse, Jacques-François
5
Townsend, Claudia
5
Trischler, Jakob
5
Wrigley, Cara
5
Agard, Bruno
4
Agrawal, Vishal V.
4
Aoussat, Améziane
4
Beckman, Sara L.
4
Boks, Casper
4
Borsato, Milton
4
Brown, Tim
4
Candi, Marina
4
Cautela, Cabirio
4
Chan, Tian Heong
4
Chen, Ying-Ju
4
Dolgui, Alexandre
4
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
International journal of product development : IJPD
2
Asian journal of management science and applications : AJMSA
1
Die Betriebswirtschaft : DBW
1
International journal of collaborative enterprise : IJCEnt
1
Journal of business economics : JBE
1
Journal of marketing research
1
MSI reports : working paper series
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
12
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1
Leveraging brand equity for effective visual product design
Heitmann, Mark
;
Landwehr, Jan Rüdiger
;
Schreiner, Thomas F.
- In:
Journal of marketing research
57
(
2020
)
2
,
pp. 257-277
Persistent link: https://www.econbiz.de/10012180465
Saved in:
2
A novel approach for predicting and understanding consumers’ sense of design similarity
Schreiner, Thomas F.
;
Fandrich, Thomas
;
Heitmann, Mark
; …
- In:
The journal of product innovation management : an …
34
(
2017
)
6
,
pp. 790-820
Persistent link: https://www.econbiz.de/10011822763
Saved in:
3
Fuzzy QFD integrated CAD/CAE and DFE framework : enabler of sustainable product design practices
Chowdary, Boppana V.
- In:
International journal of collaborative enterprise : IJCEnt
4
(
2014
)
4
,
pp. 278-298
Persistent link: https://www.econbiz.de/10011346979
Saved in:
4
Integration of computer-aided design and DFE principles for the development of a tennis ball retriever concept : a case study
Chowdary, Boppana V.
;
Phillips, Christian M.
- In:
Asian journal of management science and applications : AJMSA
1
(
2013/2014
)
4
,
pp. 333-354
Persistent link: https://www.econbiz.de/10011535814
Saved in:
5
An integrated product design approach for development of a desktop organiser : CAD/CAE and design for environment als enablers of integration
Chowdary, Boppana V.
;
Kanchan, Kimberly
- In:
International journal of product development : IJPD
18
(
2013
)
1
,
pp. 3-30
Persistent link: https://www.econbiz.de/10009728323
Saved in:
6
Liebe auf den zweiten Blick : Wirkung der Vertrautheit eines Produkts auf dessen Attraktivität
Landwehr, Jan R.
;
Herrmann, Andreas
;
Heitmann, Mark
- In:
Die Betriebswirtschaft : DBW
69
(
2009
)
3
,
pp. 333-349
Persistent link: https://www.econbiz.de/10003841305
Saved in:
7
To be different or to be average? : die Attraktivität des Durchschnittsprodukts
Landwehr, Jan R.
;
Herrmann, Andreas
;
Heitmann, Mark
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
61
(
2009
)
3
,
pp. 226-250
Persistent link: https://www.econbiz.de/10003835131
Saved in:
8
Design development through an integrated approach : a case study of battery-operated passenger cart
Chowdary, Boppana V.
;
Gittens, Anton
- In:
International journal of product development : IJPD
5
(
2008
)
1/2
,
pp. 188-198
Persistent link: https://www.econbiz.de/10003642620
Saved in:
9
Order in product customization decisions
Levav, Jonathan
;
Heitmann, Mark
;
Herrmann, Andreas
; …
- In:
MSI reports : working paper series
(
2008
)
2
,
pp. 27-42
Persistent link: https://www.econbiz.de/10003779712
Saved in:
10
Die Macht des Defaults : Wirkung von Empfehlungen und Vorgaben auf das individuelle Entscheidungsverhalten
Polak, Ben
;
Herrmann, Andreas
;
Heitmann, Mark
;
Einhorn, …
- In:
Journal of business economics : JBE
78
(
2008
)
10
,
pp. 1033-1060
Persistent link: https://www.econbiz.de/10003764809
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