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~person:"Chung, Hwan"
~subject:"Produktqualität"
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Produktqualität
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Chung, Hwan
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European journal of marketing : EJM
1
Journal of retailing
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ECONIS (ZBW)
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Store brand quality and retailer's product line design
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10011790717
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2
Does channel decentralization lead to low quality product lines?
Chung, Hwan
;
Lee, Eunkyu
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1870-1891
Persistent link: https://www.econbiz.de/10010429754
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