//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Day, George S."
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~subject:"Strategisches Management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Online-Marketing
Strategisches Management
Marketing
13
Marketingmanagement
5
Marketing management
4
Marketing theory
2
Marketingstrategie
2
Marketingtheorie
2
Strategische Planung
2
Theorie
2
Theory
2
USA
2
United States
2
Unternehmensplanung
2
Corporate planning
1
Customer relations.
1
Direct marketing
1
Direktmarketing
1
Dynamic capabilities
1
Dynamische Kompetenzen
1
Firm performance
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
International marketing
1
Internationales Marketing
1
Knowledge society
1
Konsumentenverhalten
1
Kundenmanagement
1
Latent needs
1
Management
1
Market driven organizations
1
Market driving
1
Market orientation
1
Market research
1
Market shaping
1
Marketing--Management.
1
Marketingforschung
1
Marktforschung
1
Performance measurement
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
5
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Aufsatzsammlung
1
Book section
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
6
Undetermined
1
Author
All
Day, George S.
Kotler, Philip
28
Wiedmann, Klaus-Peter
22
Tomczak, Torsten
18
Fritz, Wolfgang
17
Meffert, Heribert
17
Aaker, David A.
15
Bruhn, Manfred
15
Cravens, David W.
15
Lammenett, Erwin
15
Kuß, Alfred
13
Benkenstein, Martin
10
Kerin, Roger A.
10
Pepels, Werner
10
Piercy, Nigel
10
Sheth, Jagdish N.
10
Baker, Michael John
9
Lambin, Jean-Jacques
9
Sabel, Hermann
9
Scott, David Meerman
9
Weiser, Christoph
9
Andreasen, Alan R.
8
Dichtl, Erwin
8
Diez, Willi
8
Peterson, Robert A.
8
Schaper, Thorsten
8
Bauer, Hans H.
7
Gbadamosi, Ayantunji
7
Homburg, Christian
7
Kirchgeorg, Manfred
7
McDonald, Malcolm
7
Oelsnitz, Dietrich von der
7
Olson, Jerry C.
7
Parsons, Elizabeth
7
Ibrahim, Essam
6
Kollmann, Tobias
6
Kreutzer, Ralf T.
6
Krohmer, Harley
6
Levinson, Jay Conrad
6
Lim, Weng Marc
6
more ...
less ...
Published in...
All
Evolving and emerging issues in marketing strategy
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Strategic management policy and planning
1
Source
All
ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
3
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Accelerating growth with strategic innovation : putting market driving into context
Day, George S.
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 341-344
Persistent link: https://www.econbiz.de/10014433608
Saved in:
2
Charting new directions for marketing
Day, George S.
;
Montgomery, David B.
-
2009
Persistent link: https://www.econbiz.de/10003837011
Saved in:
3
The interface of marketing and strategy
Day, George S.
(
ed.
)
-
1990
Persistent link: https://www.econbiz.de/10012878718
Saved in:
4
Market driven strategy : processes for creating value
Day, George S.
-
1990
Persistent link: https://www.econbiz.de/10013467258
Saved in:
5
Market driven strategy : processes for creating value
Day, George S.
-
1990
Persistent link: https://www.econbiz.de/10004086464
Saved in:
6
Analysis for strategic market decisions
Day, George S.
-
1986
Persistent link: https://www.econbiz.de/10004726436
Saved in:
7
Strategic market planning : the pursuit of competitive advantage
Day, George S.
-
1986
-
2. repr.
Persistent link: https://www.econbiz.de/10004771454
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->