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~person:"De Marchi, Valentina"
~person:"Grönroos, Christian"
~subject:"Dienstleistung"
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Dienstleistung
Betriebliche Wertschöpfung
34
Value creation
34
Globalisierung
11
Globalization
11
Customer integration
7
Dienstleistungsmarketing
7
Kundenintegration
7
Lieferkette
7
Marketing theory
7
Marketingtheorie
7
Services marketing
7
Supply chain
7
Beziehungsmarketing
6
Regional cluster
6
Regionales Cluster
6
Relationship marketing
6
Service-Dominant Logic
6
Service-dominant logic
6
Customer value
5
Kundenwert
5
Lieferantenmanagement
5
Supplier relationship management
5
Business network
4
Industrial region
4
Industrieregion
4
Italien
4
Italy
4
Services
4
Unternehmensnetzwerk
4
Upgrading
4
Value added
4
Welt
4
Wertschöpfung
4
World
4
Bibliometrics
3
Bibliometrie
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Governance
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International production
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Internationale Produktion
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De Marchi, Valentina
Grönroos, Christian
Vargo, Stephen L.
6
Edvardsson, Bo
5
Helkkula, Anu
5
Jaakkola, Elina
5
Polese, Francesco
5
Bruhn, Manfred
4
Carrubbo, Luca
4
Gustafsson, Anders
4
Lusch, Robert F.
4
Akaka, Melissa Archpru
3
Barrios, Andrés
3
Blau, Benjamin
3
Ganz, Walter
3
Kowalkowski, Christian
3
Kristensson, Per
3
Lanz, Rainer
3
Maglio, Paul P.
3
Maurer, Andreas
3
Tronvoll, Bård
3
Aarikka-Stenroos, Leena
2
Ballantyne, David
2
Boha, Julian
2
Bonnemeier, Sebastian
2
Borchert, Margret
2
Chandler, Jennifer D.
2
Dreyer, Dirk
2
Fischer, Thomas
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Fließ, Sabine
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Fombelle, Paul
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Gallan, Andrew S.
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Gummerus, Johanna
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Horbel, Chris
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Kirn, Stefan
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Makkonen, Hannu
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McColl-Kennedy, Janet R.
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Megaro, Antonietta
2
Mele, Cristina
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Oehler, Andreas
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Managing service quality : MSQ ; an international journal
1
The Routledge companion to strategic marketing
1
The journal of services marketing
1
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ECONIS (ZBW)
3
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1
Co-creation of value in service marketing : an approach relevant to managerial decision making
Grönroos, Christian
- In:
The Routledge companion to strategic marketing
,
(pp. 261-274)
.
2021
Persistent link: https://www.econbiz.de/10012498510
Saved in:
2
Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
3
The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian
;
Gummerus, Johanna
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
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