//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"DeSoucey, Michaela"
~person:"Ramge, Thomas"
~person:"Riekhof, Hans-Christian"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Nischenstrategie"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Niche marketing strategy
4
Nischenstrategie
4
USA
2
United States
2
1990-
1
Brand
1
Business start-up
1
Cattle farming
1
Consumer advice
1
Criticism
1
Dairy farming
1
Deutschland
1
Distance selling
1
Distanzhandel
1
Entrepreneurship
1
Entrepreneurship approach
1
Germany
1
Kritik
1
Markenartikel
1
Marketing
1
Mass production
1
Massenproduktion
1
Milchviehhaltung
1
Organic farming
1
Retail assortment
1
Rinderhaltung
1
Social movement
1
Social network
1
Sortiment
1
Soziale Bewegung
1
Soziales Netzwerk
1
Unternehmensgründung
1
Verbraucherberatung
1
Welt
1
World
1
craft markets
1
entrepreneurship
1
market formation
1
niche creation
1
value rationality
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
4
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Aufsatz im Buch
1
Book section
1
Case study
1
Fallstudie
1
more ...
less ...
Language
All
German
2
English
2
Author
All
DeSoucey, Michaela
Ramge, Thomas
Riekhof, Hans-Christian
Hammervoll, Trond
8
Toften, Kjell
8
Geels, Frank W.
4
Alonso, Abel Duarte
3
Eckert, Jochen
3
Greenhalgh, Greg
3
Hinz, Oliver
3
Raven, Rob
3
Skiera, Bernd
3
Smith, Michael D.
3
Telang, Rahul
3
VanAuken, Howard E.
3
Barbieri, Carla
2
Benhamou, Françoise
2
Greenwell, T. Christopher
2
Hutchinson, Karise
2
Hyde, Kenneth
2
Kumar, Anuj
2
Lente, Harro van
2
Lopolito, Antonio
2
Magnusson, Thomas
2
Morone, Piergiuseppe
2
Quinn, Barry
2
Raven, Rob P. J. M.
2
Schot, Johan
2
Schwarzenberger, Veronika
2
Smith, Adrian
2
Verbong, Geert
2
Windrum, Paul
2
Witkamp, Marten J.
2
Adilinasab, Amin
1
Adner, Ron
1
Agarwal, Sheela
1
Ahn, Joongha
1
Airey, David
1
Akdeve, Erdal
1
Almor, Tamar
1
Altintig, Z. Ayca
1
Alves, Helena Margarida
1
more ...
less ...
Published in...
All
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
1
Internationale Politik : das Magazin für globales Denken
1
Jahrbuch Marketing ... : Trendthemen und Tendenzen
1
Strategy Science
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Raising the bar : values-driven niche creation in U.S. bean-to-bar chocolate
Woolley, Jennifer L.
;
Pozner, Jo-Ellen
;
DeSoucey, Michaela
- In:
Strategy Science
7
(
2022
)
1
,
pp. 27-55
Persistent link: https://www.econbiz.de/10013184944
Saved in:
2
Das Konzept des Long Tail und die Rolle von Nischenartikeln: Ertragspotenziale für den deutschen Versandhandel?
Riekhof, Hans-Christian
;
Schäfers, Tobias
;
Teuber, …
- In:
Jahrbuch Marketing ... : Trendthemen und Tendenzen
(
2010/11
),
pp. 47-61
Persistent link: https://www.econbiz.de/10003950051
Saved in:
3
Forage for thought : mobilizing codes in the movement for grass-fed meat and dairy products
Weber, Klaus
;
Heinze, Kathryn L.
;
DeSoucey, Michaela
- In:
Administrative science quarterly : ASQ ; dedicated to …
53
(
2008
)
3
,
pp. 529-567
Persistent link: https://www.econbiz.de/10003810200
Saved in:
4
Revolution des Selbermachens : Marke Eigenbau: Der Aufstand der Massen gegen die Massenproduktion
Friebe, Holm
;
Ramge, Thomas
- In:
Internationale Politik : das Magazin für globales Denken
63
(
2008
)
9
,
pp. 38-47
Persistent link: https://www.econbiz.de/10003757908
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->