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~person:"Dikova, Desislava"
~person:"Piscitello, Lucia"
~subject:"Brand image"
~subject:"International market entry"
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Brand image
International market entry
Internationaler Markteintritt
8
Multinationales Unternehmen
6
Transnational corporation
6
Auslandsinvestition
4
Foreign investment
4
Acquisitions
2
Emerging market firms
2
Entry mode
2
Globalisierung
2
Globalization
2
Institutional distance
2
Liability of origin
2
Market entry
2
Markteintritt
2
Takeover
2
Theorie
2
Theory
2
Transaction costs
2
Transaktionskosten
2
entry mode
2
establishment mode choice
2
governance mode
2
Übernahme
2
Acquisition
1
Auslandsverlagerung
1
Begrenzte Rationalität
1
Bibliometrics
1
Bibliometrie
1
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1
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1
Cognition
1
Cultural identity
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
E-commerce
1
Electronic Commerce
1
Emerging economies
1
Endogenous and exogenous uncertainty
1
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1
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English
8
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Dikova, Desislava
Piscitello, Lucia
Quer Ramón, Diego
5
Andreu, Rosario
4
Bai, Huifeng
4
Elia, Stefano
4
Guercini, Simone
4
Ko, Eunju
4
Lee, Yuri
4
McColl, Julie
4
Moore, Christopher
4
Puck, Jonas
4
Ranfagni, Silvia
4
Schwens, Christian
4
Xie, Qunyong
4
Barnes, Liz
3
Békés, Gábor
3
Cho, Eunjoo
3
Claver Cortés, Enrique
3
Davies, Ronald B.
3
Dimitratos, Pavlos
3
Gorynia, Marian
3
Jeppesen, Tine
3
Ji, Junzhe
3
Jin, Byoungho
3
Kim, HaeJung
3
Loureiro, Sandra Maria Correia
3
Moore, Christopher M.
3
Muraközy, Balázs
3
Rashid, Arooj
3
Rienda, Laura
3
Warnaby, Gary
3
Wooster, Rossitza B.
3
Aiello, Gaetano
2
Akbar, Yusaf H.
2
Ang, Siah Hwee
2
Arslan, Ahmad
2
Baena, Verónica
2
Bang, Nguyen
2
Benischke, Mirko H.
2
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Journal of international management
2
Applied economics
1
Journal of business research : JBR
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international marketing
1
Journal of management studies : JMS
1
Management international review : mir ; journal of international business
1
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ECONIS (ZBW)
8
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1
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8
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8
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date (oldest first)
1
The impact of OFDI in global cities on innovation by Indian multinationals
Amendolagine, Vito
;
Piscitello, Lucia
;
Rabellotti, Roberta
- In:
Applied economics
54
(
2022
)
12
,
pp. 1352-1365
Persistent link: https://www.econbiz.de/10012875241
Saved in:
2
Digital internationalization of traditional firms : virtual presence and entrepreneurial orientation
Ipsmiller, Edith
;
Dikova, Desislava
;
Brouthers, Keith D.
- In:
Journal of international management
28
(
2022
)
4
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013471387
Saved in:
3
The role of family firms' generational heterogeneity in the entry
mode
choice in foreign markets
Mariotti, Sergio
;
Marzano, Riccardo
;
Piscitello, Lucia
- In:
Journal of business research : JBR
132
(
2021
),
pp. 800-812
Persistent link: https://www.econbiz.de/10012581664
Saved in:
4
Entry
mode
deviation : a behavioral approach to internalization theory
Elia, Stefano
;
Larsen, Marcus M.
;
Piscitello, Lucia
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
8
,
pp. 1359-1371
Persistent link: https://www.econbiz.de/10012108234
Saved in:
5
Which resources matter how and where? : a meta-analysis on firms' foreign establishment
mode
choice
Klier, Hendrik
;
Schwens, Christian
;
Zapkau, Florian
; …
- In:
Journal of management studies : JMS
54
(
2017
)
3
,
pp. 304-339
Persistent link: https://www.econbiz.de/10011698110
Saved in:
6
International establishment
mode
choice : past, present and future
Dikova, Desislava
;
Brouthers, Keith D.
- In:
Management international review : mir ; journal of …
56
(
2016
)
4
,
pp. 489-530
Persistent link: https://www.econbiz.de/10011666199
Saved in:
7
Planned marketing adaptation and multinationals' choices between acquisitions and greenfields
Slangen, Arjen H. L.
;
Dikova, Desislava
- In:
Journal of international marketing
22
(
2014
)
2
,
pp. 68-88
Persistent link: https://www.econbiz.de/10010382159
Saved in:
8
Entry and access to competencies abroad : emerging market firms versus advanced market firms
De Beule, Filip
;
Elia, Stefano
;
Piscitello, Lucia
- In:
Journal of international management
20
(
2014
)
2
,
pp. 137-152
Persistent link: https://www.econbiz.de/10010382690
Saved in:
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