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~person:"Drennan, Judy"
~person:"Fu, Hsin-pin"
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Drennan, Judy
Fu, Hsin-pin
Castronova, Edward
20
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of business research : JBR
1
Journal of nonprofit & public sector marketing
1
Technological forecasting & social change : an international journal
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Interactive effects of individual- and group-level variables on virtual purchase behavior in online communities
Shukla, Paurav
;
Drennan, Judy
- In:
Information & management : the internat. journal of …
55
(
2018
)
5
,
pp. 598-607
Persistent link: https://www.econbiz.de/10011872924
Saved in:
2
A hierarchy-of-effects approach to designing a social marketing game
Russell-Bennett, Rebekah
;
Leo, Cheryl
;
Rundle-Thiele, Sharyn
- In:
Journal of nonprofit & public sector marketing
28
(
2016
)
2
,
pp. 105-128
Persistent link: https://www.econbiz.de/10011514766
Saved in:
3
Maintaining or changing a drinking behavior? : GOKA's short-term outcomes
Rundle-Thiele, Sharyn
;
Schuster, Lisa
;
Dietrich, Timo
; …
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2155-2163
Persistent link: https://www.econbiz.de/10011373098
Saved in:
4
Grey theory analysis of online population and online game industry revenue in Taiwan
Chang, Tsung-sheng
;
Ku, Cheng-yuan
;
Fu, Hsin-pin
- In:
Technological forecasting & social change : an …
80
(
2013
)
1
,
pp. 175-185
Persistent link: https://www.econbiz.de/10009705056
Saved in:
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