Interactive effects of individual- and group-level variables on virtual purchase behavior in online communities
Paurav Shukla, Judy Drennan
| Year of publication: |
July 2018
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|---|---|
| Authors: | Shukla, Paurav ; Drennan, Judy |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 55.2018, 5, p. 598-607
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| Subject: | Virtual consumption | Massively multiplayer online role-playing games | Social network theory | Online communities | Extrinsic and intrinsic motivation | Structural equation modeling | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Motivation | Soziales Netzwerk | Social network | Computerspiel | Video game | Online-Handel | Online retailing | Virtuelle Realität | Virtual reality | Soziale Beziehungen | Social relations | Virtuelles Team | Virtual team |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2018.01.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011872924