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~person:"Duan, Yongrui"
~subject:"Lieferantenmanagement"
~subject:"Relationship marketing"
~subject:"Retail price"
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Lieferantenmanagement
Relationship marketing
Retail price
Handelsmarke
3
Private label
3
Store brand
3
Brand
2
Consumer behaviour
2
Einzelhandel
2
Einzelhandelspreis
2
Konsumentenverhalten
2
Markenartikel
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Moderating effect
2
Preismanagement
2
Pricing strategy
2
Retail trade
2
Average wage
1
Brand management
1
Consumer choice
1
Game theory
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Hierarchical linear model
1
Hierarchical nonlinear model
1
Lieferkette
1
Lohn
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Markenführung
1
Market share
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Marktanteil
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Number of stores
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Preis
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Price
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Reference price
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Spieltheorie
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Duan, Yongrui
Olbrich, Rainer
9
Rubio Benito, Natalia
6
Dutta, Shantanu
5
Riekhof, Hans-Christian
5
Sudhir, K.
5
Zettelmeyer, Florian
5
Ailawadi, Kusum L.
4
Braun, Daniela
4
Dawes, John
4
Levy, Daniel
4
Martinelli, Elisa
4
Yagüe Guillén, María Jésus
4
Barsky, Robert
3
Barsky, Robert B.
3
Bauer, Hans H.
3
Bergen, Mark
3
Choi, Seung-chan
3
Dekimpe, Marnik G.
3
Geyskens, Inge
3
Martos-Partal, Mercedes
3
Meza, Sergio
3
Ter Braak, Anne
3
Villaseñor, Nieves
3
Abril Barrie, Carmen
2
Alan, Yasin
2
Amrouche, Nawel
2
Assarzadegan, Parisa
2
Beneke, Justin
2
Bergen, Mark E.
2
Bergès-Sennou, Fabian
2
Bittmann, Thomas
2
Bradlow, Eric T.
2
Buhr, Carl-Christian
2
Chen, Jing
2
Draganska, Michaela
2
Florack, Arnd
2
Fornari, Daniele
2
Fornari, Edoardo
2
González-Benito, Óscar
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European journal of operational research : EJOR
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
2
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1
Consumers' choice of private label considering reference price and moderating effect
Mao, Zhixin
;
Duan, Yongrui
;
Liu, Wenxia
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014261149
Saved in:
2
Impacts of store-brand introduction on a multiple-echelon supply chain
Cheng, Rong
;
Duan, Yongrui
;
Zhang, Jianguang
;
Ke, Hua
- In:
European journal of operational research : EJOR
292
(
2021
)
2
,
pp. 652-662
Persistent link: https://www.econbiz.de/10012502387
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