//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ehret, Michael"
~person:"Homburg, Christian"
~person:"Snehota, Ivan"
~subject:"Business network"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"B2B relationship"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Business network
B-to-B-Marketing
37
Business-to-business marketing
37
Lieferantenmanagement
16
Supplier relationship management
16
Beziehungsmarketing
9
Relationship marketing
9
Marketing management
6
Marketingmanagement
6
Consumer behaviour
5
Firm performance
5
Konsumentenverhalten
5
Unternehmenserfolg
5
Unternehmensnetzwerk
5
business-to-business marketing
5
Brand management
4
Deutschland
4
Germany
4
Markenführung
4
Selling
4
Theorie
4
Theory
4
Verkauf
4
Betriebliche Wertschöpfung
3
Bundling strategy
3
Customer integration
3
Innovation
3
Innovation management
3
Innovationsmanagement
3
Interaction
3
Kundenintegration
3
Kundenmanagement
3
Leistungsbündel
3
Salespeople
3
Value creation
3
Verkaufspersonal
3
B2B
2
Befragung
2
Brand
2
Brand image
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
1
Book section
1
Language
All
English
5
Author
All
Ehret, Michael
Homburg, Christian
Snehota, Ivan
Henneberg, Stephan
11
Naudé, Peter
8
Cova, Bernard
5
Ellis, Nick
4
Johnston, Wesley J.
4
Rod, Michel
4
Andersen, Poul Houman
3
Bruhs, Sarah Maria
3
Cantù, Chiara
3
Corsaro, Daniela
3
La Rocca, Antonella
3
Lowe, Sid
3
Mitrega, Maciej
3
Mouzas, Stefanos
3
Prévot, Frédéric
3
Purchase, Sharon
3
Ramos, Carla
3
Spencer, Robert
3
Zolkiewski, Judy
3
Askarany, Davood
2
Camarero Izquierdo, Carmen
2
Canavari, Maurizio
2
Cartwright, Severina
2
Dow, Kevin
2
Felzensztein, Christian
2
Finch, John H.
2
Ford, David
2
Forkmann, Sebastian
2
Gabrielsson, Mika
2
Geiger, Susi
2
Glowik, Mario
2
Günther, Armin
2
Holmlund, Maria
2
Hwang, Ki-Soon
2
Kim, Woonho
2
Klöter, Ralf
2
Mainela, Tuija
2
Matthyssens, Paul
2
Mizuno, Takayuki
2
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
2
Handbook of relationship marketing
1
The IMP journal
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
From buying centers to buying ecosystems : advancing the B2B research journey
Ehret, Michael
;
Johnston, Wesley J.
;
Ritter, Thomas
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. A10-A16
Persistent link: https://www.econbiz.de/10014530182
Saved in:
2
Corporate associations in B2B : coping with multiple relationship-specific identities
La Rocca, Antonella
;
Snehota, Ivan
- In:
The IMP journal
10
(
2016
)
1
,
pp. 172-188
Persistent link: https://www.econbiz.de/10011895483
Saved in:
3
Perceptions of change in business relationships and networks
Corsaro, Daniela
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
41
(
2012
)
2
,
pp. 270-286
Persistent link: https://www.econbiz.de/10009544756
Saved in:
4
Business in networks
Håkansson, Håkan
;
Ford, David
;
Gadde, Lars-Erik
; …
-
2009
Persistent link: https://www.econbiz.de/10003840798
Saved in:
5
The IMP perspective : assets and liabilities of business relationships
H°akansson, H°akan
;
Snehota, Ivan
- In:
Handbook of relationship marketing
,
(pp. 69-93)
.
2000
Persistent link: https://www.econbiz.de/10001559305
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->