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~person:"Ernst, Holger"
~person:"Sheth, Jagdish N."
~type_genre:"Collection of articles written by one author"
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Strategic marketing and strategic
management
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803896
Saved in:
2
Marketing
management
Zaltman, Gerald
;
Maclnnis, Deborah J.
;
Smith, Daniel C.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900063
Saved in:
3
Resource
management
of nascent entrepreneurs : paper series
Singh, Gurpal Luv
-
2011
Persistent link: https://www.econbiz.de/10011578899
Saved in:
4
Product and new product
management
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337121
Saved in:
5
Pricing
management
and practice
Monroe, Kent B.
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2011
Persistent link: https://www.econbiz.de/10009238852
Saved in:
6
Successful new product development for international markets
Dubiel, Anna
-
2011
-
1st edition
Persistent link: https://www.econbiz.de/10011578898
Saved in:
7
Portfolio orientation in new product development: a paper series
Coulon, Marcel
-
2013
Persistent link: https://www.econbiz.de/10009753383
Saved in:
8
Strategic marketing and innovation
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803913
Saved in:
9
The early years: information overload and quality perception
Jacoby, Jacob
;
Maheswaran, Durairaj
;
Haugtvedt, Curtis P.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444686
Saved in:
10
Strategy and performance
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803914
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