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~person:"Eser, Zeliha"
~person:"Rajaobelina, Lova"
~person:"Zuccaro, Cataldo"
~subject:"Kanada"
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Eser, Zeliha
Rajaobelina, Lova
Zuccaro, Cataldo
Baumann, Chris
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The international journal of bank marketing : IJBM
2
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ECONIS (ZBW)
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A relational classification of online banking customers
Rajaobelina, Lova
;
Brun, Isabelle
;
Toufaily, Élissar
- In:
The international journal of bank marketing : IJBM
31
(
2013
)
3
,
pp. 187-205
Persistent link: https://www.econbiz.de/10009733565
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2
Hybrid segmentation of internet banking users
Zuccaro, Cataldo
;
Savard, Martin
- In:
The international journal of bank marketing : IJBM
28
(
2010
)
6
,
pp. 448-464
Persistent link: https://www.econbiz.de/10008738410
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