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~person:"Fürderer, Ralph"
~person:"Laib, Peter"
~type_genre:"Bibliography included"
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Option and component bundling under demand risk : mass customization strategies in the automobile industry
Fürderer, Ralph
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1996
Persistent link: https://www.econbiz.de/10000930851
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Primärdienstleistungen - Elemente einer strategischen Neuorientierung von Industrieunternehmen : Strategiebestimmung, Umsetzungsaspekte, empirische Erkenntnisse
Laib, Peter
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1996
Persistent link: https://www.econbiz.de/10013428725
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