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~person:"Fam, Kim Shyan"
~person:"Khare, Arpita"
~subject:"Advertising effects"
~subject:"Consumer behaviour"
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Advertising effects
Consumer behaviour
Konsumentenverhalten
9
India
5
Indien
5
Cultural identity
4
Kulturelle Identität
4
culture
4
Asia
3
Asien
3
Beziehungsmarketing
2
Consumer culture
2
Cosmopolitanism
2
Culture
2
Customer satisfaction
2
Einzelhandel
2
Food consumption
2
Indian consumers
2
Kundenzufriedenheit
2
Lebensmittelkonsum
2
National culture
2
Nationalkultur
2
Relationship marketing
2
Retail trade
2
Advertising
1
Asian Indians
1
CSE
1
CSII
1
Celebrity
1
Celebrity endorsement
1
Celebrity-Werbung
1
Central and Eastern Europe
1
China
1
Consumer decision-making styles
1
Consumer ethnocentrism
1
Consumer society
1
Cross-Culture
1
Cross-cultural research
1
Dienstleistungsqualität
1
East Asia
1
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10
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Fam, Kim Shyan
Khare, Arpita
Belk, Russell W.
13
Cleveland, Mark
13
Laroche, Michel
12
Papadopoulos, Nicolas G.
7
Seo, Yuri
7
Sharma, Piyush
7
Stobart, Jon
7
Bartikowski, Boris
6
Fischer, Eileen
6
Mooij, Marieke K. de
6
Sherry, John F.
6
Torelli, Carlos J.
6
Balabanis, George
5
Das, Manish
5
Peñaloza, Lisa
5
Richard, Marie-Odile
5
Schroeder, Jonathan E.
5
Sheth, Jagdish N.
5
Singh, Nitish
5
Walsh, Gianfranco
5
Östberg, Jacob
5
Abdulloev, Ilhom
4
Askegaard, Søren
4
Bertacchini, Enrico
4
Chan, Tak Wing
4
Cross, Samantha N. N.
4
Durvasula, Srinivas
4
Epstein, Gil S.
4
Frey, Bruno S.
4
Gang, Ira N.
4
Gilly, Mary C.
4
Hoffmann, Stefan
4
Kara, Ali
4
Kaynak, Erdener
4
Ko, Eunju
4
Lee, Wei-Na
4
Liu, Chih-Hsing
4
Mueller, Barbara
4
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Journal of international consumer marketing
2
International journal of business and economics
1
International journal of business competition and growth : IJBCG
1
International journal of retail & distribution management
1
Journal of Asia Pacific business
1
Journal of business research : JBR
1
Qualitative market research : an international journal
1
The international review of retail, distribution and consumer research
1
The journal of consumer marketing
1
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ECONIS (ZBW)
10
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1
Celebrity endorsements in liked advertisements : a study of Asian countries
Fam, Kim Shyan
;
Waller, David
;
Grohs, Reinhard
- In:
Journal of Asia Pacific business
24
(
2023
)
1
,
pp. 39-54
Persistent link: https://www.econbiz.de/10014285111
Saved in:
2
Does cultural value influence consumers' attitudes toward mall events? : a study on Indian mall shoppers
Khare, Arpita
;
Sarkar, Subhro
- In:
Journal of international consumer marketing
33
(
2021
)
5
,
pp. 526-542
Persistent link: https://www.econbiz.de/10012650581
Saved in:
3
Segmenting young-adult consumers in East Asia and Central and Eastern Europe : the role of consumer ethnocentrism and decision-making styles
Rašković, Matevž
;
Ding, Zhonghui
;
Hirose, Morikazu
; …
- In:
Journal of business research : JBR
108
(
2020
),
pp. 496-507
Persistent link: https://www.econbiz.de/10012175457
Saved in:
4
Food consumption and marketing : turning toward Asia
Seo, Yuri
;
Cruz, Angela Gracia B.
;
Fam, Kim Shyan
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 501-504
Persistent link: https://www.econbiz.de/10011482215
Saved in:
5
Researching Asian consumer
culture
in the global marketplace
Seo, Yuri
;
Fam, Kim Shyan
- In:
Qualitative market research : an international journal
18
(
2015
)
4
,
pp. 386-390
Persistent link: https://www.econbiz.de/10011497091
Saved in:
6
Antecedents to local store loyalty : influence of
culture
, cosmopolitanism and price
Pandey, Shivendra
;
Khare, Arpita
;
Bhardwaj, Preshth
- In:
International journal of retail & distribution management
43
(
2015
)
1
,
pp. 5-25
Persistent link: https://www.econbiz.de/10010510591
Saved in:
7
Cross-cultural food consumption behavior of consumers in Fiji
Devi, Karishma Kavita
;
Singh, Gurmeet
;
Naz, Rafia
;
Fam, …
- In:
International journal of business and economics
14
(
2015
)
1
,
pp. 105-126
Persistent link: https://www.econbiz.de/10011316489
Saved in:
8
Impact of
culture
, cosmopolitanism, and price on local store loyalty : an empirical study from India
Khare, Arpita
;
Pandey, Sanjay Kr.
;
Bhardwaj, Preshth
- In:
Journal of international consumer marketing
26
(
2014
)
3
,
pp. 185-200
Persistent link: https://www.econbiz.de/10010380446
Saved in:
9
Applying transaction utility theory to sales promotion : the impact of
culture
on consumer satisfaction
McNeill, Lisa S.
;
Fam, Kim Shyan
;
Chung, Kim
- In:
The international review of retail, distribution and …
24
(
2014
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10010367007
Saved in:
10
Collective self-esteem and suceptibility to interpersonal influence : a study on Indian consumers
Khare, Arpita
;
Rakesh, Sapna
- In:
International journal of business competition and …
3
(
2013
)
2
,
pp. 150-169
Persistent link: https://www.econbiz.de/10010242139
Saved in:
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