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~person:"Filieri, Raffaele"
~subject:"Marketingmanagement"
~subject:"Social Web"
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Marketingmanagement
Social Web
Consumer behaviour
21
Konsumentenverhalten
21
Social web
19
Internet marketing
13
Online-Marketing
13
Viral marketing
11
Virales Marketing
11
Beziehungsmarketing
7
Relationship marketing
7
Brand management
6
Markenführung
6
Online retailing
6
Online-Handel
6
Social media
5
Information behaviour
4
Informationsverhalten
4
Confidence
3
Crisis management
3
Customer satisfaction
3
Electronic word of mouth
3
Krisenmanagement
3
Kundenzufriedenheit
3
Luxury goods
3
Luxusgüter
3
Vertrauen
3
Brand image
2
Content analysis
2
Coronavirus
2
Customer integration
2
Destination management
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Destinationsmanagement
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Dienstleistungsqualität
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E-commerce
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Electronic Commerce
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Emotion
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Information adoption model
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Information quality
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Instagram
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English
19
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Filieri, Raffaele
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
34
Bailey, Michael
29
Qiu, Liangfei
29
Whinston, Andrew B.
29
Füller, Johann
28
Hajli, Nick
26
Ozuem, Wilson
26
Law, Chun Hung Roberts
24
Martínez-López, Francisco J.
24
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Ruyter, Ko de
22
Harrigan, Paul
20
Petrova, Maria
20
Pitt, Leyland F.
20
Sabatini, Fabio
20
Wirtz, Bernd W.
20
Bauer, Hans H.
19
Rita, Paulo
19
Vrontis, Demetris
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Leimeister, Jan Marco
18
Walsh, Gianfranco
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Krcmar, Helmut
17
Skiera, Bernd
17
Bigné Alcañiz, J. Enrique
16
Hennig-Thurau, Thorsten
16
Hinz, Oliver
16
Kumar, Subodha
16
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Journal of business research : JBR
9
Psychology & marketing
3
Tourism management : research, policies, practice
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
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ECONIS (ZBW)
19
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1
Influencers' "organic" persuasion through electronic word of mouth : a case of sincerity over brains and beauty
Filieri, Raffaele
;
Acikgoz, Fulya
;
Li, Chunyu
; …
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 347-364
Persistent link: https://www.econbiz.de/10014290684
Saved in:
2
Social media content aesthetic quality and customer engagement : the mediating role of entertainment and impacts on brand love and loyalty
Bazi, Saleh
;
Filieri, Raffaele
;
Gorton, Matthew
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014294828
Saved in:
3
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
4
Extremely negative ratings and online consumer review helpfulness : the moderating role of product quality signals
Filieri, Raffaele
;
Raguseo, Elisabetta
;
Vitari, Claudio
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
4
,
pp. 699-717
Persistent link: https://www.econbiz.de/10012492573
Saved in:
5
Social media interactions, purchase intention, and behavioural engagement : the mediating role of source and content factors
Onofrei, George
;
Filieri, Raffaele
;
Kennedy, Lorraine
- In:
Journal of business research : JBR
142
(
2022
),
pp. 100-112
Persistent link: https://www.econbiz.de/10013168112
Saved in:
6
What makes online reviews helpful? : a diagnosticity-adoption framework to explain informational and normative influences in e-WOM
Filieri, Raffaele
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1291-1270
Persistent link: https://www.econbiz.de/10010529911
Saved in:
7
#ILoveLondon : an exploration of the declaration of love towards a destination on Instagram
Filieri, Raffaele
;
Yen, Dorothy A.
;
Yu, Qionglei
- In:
Tourism management : research, policies, practice
85
(
2021
),
pp. 1-21
Persistent link: https://www.econbiz.de/10012514391
Saved in:
8
The role of visual cues in eWOM on consumers’ behavioral intention and decisions
Filieri, Raffaele
;
Lin, Zhibin
;
Pino, Giovanni
; …
- In:
Journal of business research : JBR
135
(
2021
),
pp. 663-675
Persistent link: https://www.econbiz.de/10012647992
Saved in:
9
Customers' motivation to engage with luxury brands on social media
Bazi, Saleh
;
Filieri, Raffaele
;
Gorton, Matthew
- In:
Journal of business research : JBR
112
(
2020
),
pp. 223-235
Persistent link: https://www.econbiz.de/10012230580
Saved in:
10
Managing the product-harm crisis in the digital era : the role of consumer online brand community engagement
Yuan, Denghua
;
Lin, Zhibin
;
Filieri, Raffaele
;
Liu, Ran
; …
- In:
Journal of business research : JBR
115
(
2020
),
pp. 38-47
Persistent link: https://www.econbiz.de/10012270822
Saved in:
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