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~person:"Flaherty, Karen E."
~subject:"Interne Kommunikation"
~subject:"Kommunikation"
~subject:"Markenführung"
~subject:"United States"
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Interne Kommunikation
Kommunikation
Markenführung
United States
Salespeople
11
Verkaufspersonal
11
Beziehungsmarketing
3
Marketing management
3
Marketingmanagement
3
Narrative Methode
3
Narrative method
3
Relationship marketing
3
Selling
3
Verkauf
3
B-to-B-Marketing
2
Brand image
2
Brand management
2
Business-to-business marketing
2
Cause-Related Marketing
2
Cause-related marketing
2
Communication
2
Customer satisfaction
2
Direct marketing
2
Direktmarketing
2
Internal communication
2
Kundenzufriedenheit
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Leistungsmotivation
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Lieferantenmanagement
2
Markenimage
2
Storytelling
2
Supplier relationship management
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USA
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Work motivation
2
Anforderungsprofil
1
Arbeitszufriedenheit
1
Brand
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Brand engagement
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Brand identification
1
Championing
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Configuration theory
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Flaherty, Karen E.
Malshe, Avinash
6
Lee, Nick
5
Mallin, Michael L.
5
Arndt, Aaron D.
4
Evans, Kenneth R.
4
Johnson, Jeff S.
4
Pullins, Ellen
4
Allison, Lee
3
Binckebanck, Lars
3
Friend, Scott B.
3
Futrell, Charles M.
3
Gilliam, David A.
3
Karande, Kiran
3
Lam, Son K.
3
Laverie, Debra A.
3
Plouffe, Christopher R.
3
Rapp, Adam
3
Ridnour, Rick E.
3
Schwepker, Charles H. <Jr.>
3
Shepherd, C. David
3
Verbeke, Willem J. M. I.
3
Ahearne, Michael
2
Arndt, Aaron
2
Avery, Derek R.
2
Badrinarayanan, Vishag
2
Bagozzi, Richard P.
2
Baker, Thomas L.
2
Baumgarth, Carsten
2
Beatson, Amanda
2
Beeler, Lisa
2
Beuk, Frederik
2
Chonko, Lawrence B.
2
Chung, Doug J.
2
Comer, Lucette B.
2
Daljord, Oystein
2
Deeter-Schmelz, Dawn R.
2
Delpechitre, Duleep
2
Dubinsky, Alan J.
2
Flaherty, Karen
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
1
The international review of retail, distribution and consumer research
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
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1
Investigating firm level drivers of salesperson brand identification
Allison, Lee
;
Flaherty, Karen E.
- In:
Journal of business research : JBR
121
(
2020
),
pp. 154-169
Persistent link: https://www.econbiz.de/10012417335
Saved in:
2
Salesperson brand attachment : a job demands-resources theory perspective
Allison, Lee
;
Flaherty, Karen E.
;
Jung, Jin Ho
; …
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
1
,
pp. 3-18
Persistent link: https://www.econbiz.de/10011486143
Saved in:
3
Commentary on "Storytelling by the sales force and its effect on buyer-seller exchange"
Lacoste, Sylvie
;
La Rocca, Antonella
- In:
Industrial marketing management : the international …
46
(
2015
),
pp. 143-146
Persistent link: https://www.econbiz.de/10011286966
Saved in:
4
The influence of an optimal control system on salesperson performance and championing
Flaherty, Karen E.
;
Pappas, James M.
;
Allison, Lee
- In:
Industrial marketing management : the international …
43
(
2014
)
2
,
pp. 304-311
Persistent link: https://www.econbiz.de/10010364521
Saved in:
5
The dimensions of storytelling by retail salespeople
Gilliam, David A.
;
Flaherty, Karen E.
;
Rayburn, Steven W.
- In:
The international review of retail, distribution and …
24
(
2014
)
2
,
pp. 231-241
Persistent link: https://www.econbiz.de/10010367004
Saved in:
6
Expanding the sales professional's role: a strategic re-orientation?
Flaherty, Karen E.
;
Pappas, James M.
- In:
Industrial marketing management : the international …
38
(
2009
)
7
,
pp. 806-813
Persistent link: https://www.econbiz.de/10003893193
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