//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Gallarza, Martina G."
~person:"Huber, Frank"
~subject:"Consumer behaviour"
~subject:"Product differentiation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Customer equity"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Product differentiation
Customer value
13
Kundenwert
13
Beziehungsmarketing
9
Relationship marketing
9
Customer satisfaction
7
Kundenzufriedenheit
7
Dienstleistungsqualität
5
Konsumentenverhalten
5
Service quality
5
Betriebliche Wertschöpfung
4
Value creation
4
Theorie
3
Theory
3
Deutschland
2
Ethiopia
2
Germany
2
Loyalty
2
Perceived value
2
Satisfaction
2
Tourism industry
2
Tourismuswirtschaft
2
Value dimensions
2
consumer value
2
loyalty
2
Äthiopien
2
Bibliometrics
1
Bibliometrie
1
Big event
1
Brand image
1
Brand management
1
Causal model
1
Causal models
1
Causality analysis
1
Cognition
1
Cognitive and affective satisfaction
1
Construct validity
1
Cost-benefit analysis
1
Cross Selling
1
Cross-Selling
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Graue Literatur
3
Non-commercial literature
3
Language
All
German
3
English
3
Author
All
Gallarza, Martina G.
Huber, Frank
Ko, Eunju
9
Kumar, V.
6
Kim, Kyung Hoon
5
Kleinaltenkamp, Michael
4
Peppers, Don
4
Rogers, Martha
4
Sesé, F. Javier
4
Ahn, Jiseon
3
Cossío-Silva, Francisco-José
3
Dedeoğlu, Bekir Bora
3
Gil Saura, Irene
3
Hollebeek, Linda D.
3
Itani, Omar S.
3
Kim, Sang Jin
3
Loane, Susan Stewart
3
McColl-Kennedy, Janet R.
3
Mostafa Rasoolimanesh, S.
3
Prohl-Schwenke, Katharina
3
Rajagopal
3
Reinartz, Werner J.
3
Revilla Camacho, Maria Angeles
3
Rintamäki, Timo
3
Saarijärvi, Hannu
3
Vega Vázquez, Manuela
3
Vera, Jorge
3
Verhoef, Peter C.
3
Wangenheim, Florian von
3
Webster, Cynthia M.
3
Aarikka-Stenroos, Leena
2
Afiff, Adi
2
Akter, Shahriar
2
Al Haj Eid, Mohammad Badi’
2
Albinsson, Pia A.
2
Andrews, Lynda
2
Bahreinizad, Manizheh
2
Bai, Billy
2
Balıkçıoğlu, Sevgi
2
Bemmaor, Albert C.
2
more ...
less ...
Published in...
All
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
3
International journal of consumer studies
1
International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Consumer value of virtual music festivals
Gallarza, Martina G.
;
Tubillejas-Andrés, Berta
; …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 2012-2030
Persistent link: https://www.econbiz.de/10014335665
Saved in:
2
Active and reactive value dimensions : a dynamic-based perspective in the hotel sector
Gallarza, Martina G.
;
Sánchez-Fernández, Raquel
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
7
,
pp. 1436-1473
Persistent link: https://www.econbiz.de/10013387412
Saved in:
3
Value dimensions in consumers' experience : combining the intra- and inter-variable approaches in the hospitality sector
Gallarza, Martina G.
;
Arteaga, Francisco
;
Del Chiappa, …
- In:
International journal of hospitality management
47
(
2015
),
pp. 140-150
Persistent link: https://www.econbiz.de/10011312536
Saved in:
4
Umsatztreiber Cross-Selling : eine empirische Analyse des Cross-Selling-Potenzials
Huber, Frank
;
Vollhardt, Kai
;
Vogel, Johannes
;
Keppler, …
-
2006
Persistent link: https://www.econbiz.de/10003324613
Saved in:
5
Steuerung der Kundenloyalität : eine empirische Studie am Beispiel von Dienstleistungen
Huber, Frank
;
Vollhardt, Kai
;
Kressmann, Frank
-
2005
Persistent link: https://www.econbiz.de/10003290584
Saved in:
6
Kundenwertorientierte Segmentierung von Urlaubsreisenden auf der Basis von Entscheidungsstilen und Kaufmotiven : Ergebnisse einer empirischen Studie
Huber, Frank
;
Kressmann, Frank
;
Rudolph, Angela
-
2005
Persistent link: https://www.econbiz.de/10003233147
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->