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~person:"Gaur, Loveleen"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
2
E-commerce
2
Electronic Commerce
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Online retailing
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Online-Handel
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Affective Experiential State
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Co-Creation
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Einzelhandel
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Fuzzy DEMATEL
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Fuzzy sets
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India
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Indian retail Websites
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Indien
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Kundenintegration
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Gaur, Loveleen
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International journal of business and economics
1
Strategic system assurance and business analytics
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ECONIS (ZBW)
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Co-creation : interface for online affective experience and repurchase intention
Anshu, Kumari
;
Gaur, Loveleen
;
Gurmeet Singh
;
Singh, …
- In:
International journal of business and economics
20
(
2021
)
2
,
pp. 161-185
Persistent link: https://www.econbiz.de/10013184272
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2
Fuzzy DEMATEL approach to identify the factors influencing efficiency of Indian retail websites
Gaur, Loveleen
;
Agarwal, Vernika
;
Anshu, Kumari
- In:
Strategic system assurance and business analytics
,
(pp. 69-84)
.
2020
Persistent link: https://www.econbiz.de/10012240764
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