//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Georgi, Dominik"
~person:"Homburg, Christian"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Kundenmanagement"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
45
Relationship marketing
45
Theorie
15
Theory
15
Deutschland
14
Germany
14
Customer satisfaction
10
Kundenzufriedenheit
10
Lieferantenmanagement
9
Supplier relationship management
9
Consumer behaviour
8
Konsumentenverhalten
8
Marketing management
7
Marketingmanagement
7
Dienstleistungsqualität
5
Kundenbindung
5
Salespeople
5
Service quality
5
Verkaufspersonal
5
Beziehungsmanagement
4
Erfolgsfaktor
4
Marketing-Mix
4
Measurement
4
Messung
4
Success factor
4
Arbeitszufriedenheit
3
Customer value
3
Job satisfaction
3
Kundenwert
3
Marketing theory
3
Marketingtheorie
3
Perception
3
Verbraucherzufriedenheit
3
Wahrnehmung
3
B-to-B-Marketing
2
Business services
2
Business-to-business marketing
2
Empirical method
2
Empirische Methode
2
Employee retention
2
more ...
less ...
Online availability
All
Undetermined
13
Type of publication
All
Article
38
Book / Working Paper
7
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Fallstudie
Aufsatz im Buch
47
Book section
47
Article in journal
36
Graue Literatur
21
Non-commercial literature
21
Collection of articles of several authors
17
Sammelwerk
17
Arbeitspapier
16
Working Paper
16
Aufsatzsammlung
11
Handbook
10
Handbuch
10
Case study
9
Hochschulschrift
7
Thesis
5
Bibliografie enthalten
2
Bibliography included
2
Bibliografie
1
Dissertation u.a. Prüfungsschriften
1
Festschrift
1
more ...
less ...
Language
All
German
26
English
19
Author
All
Georgi, Dominik
Homburg, Christian
Han, Heesup
52
Kumar, V.
49
Hollebeek, Linda D.
38
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Bruhn, Manfred
34
Smith, Alan D.
33
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
27
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
24
Walsh, Gianfranco
24
Bang, Nguyen
23
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Thaichon, Park
22
Evanschitzky, Heiner
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Wieseke, Jan
20
Karjaluoto, Heikki
19
Rather, Raouf Ahmad
19
Sesé, F. Javier
19
Casidy, Riza
18
Kim, Wansoo
18
Neslin, Scott A.
18
Rahman, Zillur
18
Ahn, Jiseon
17
Heinonen, Kristina
17
more ...
less ...
Published in...
All
Journal of marketing
7
Journal of the Academy of Marketing Science
6
Marketing : ZFP ; journal of research and management
6
Die Betriebswirtschaft : DBW
5
Journal of business economics : JBE
2
Corporate Shared Services : Bereitstellung von Dienstleistungen im Konzern
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Dienstleistungscontrolling
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of retailing and consumer services
1
Journal of service management
1
Kredit und Kapital
1
Marktforschung & Management : M & M ; Zeitschrift für marktorientierte Unternehmenspolitik
1
Wissenschaft & Praxis
1
more ...
less ...
Source
All
ECONIS (ZBW)
45
Showing
1
-
10
of
45
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Tolerating and managing failure: an organizational perspective on customer reacquisition management
Vomberg, Arnd
;
Homburg, Christian
;
Gwinner, Olivia
- In:
Journal of marketing
84
(
2020
)
5
,
pp. 117-136
Persistent link: https://www.econbiz.de/10012271507
Saved in:
2
Effective customer journey design : consumers' conception, measurement, and consequences
Kühnl, Christina
;
Jozic, Danijel
;
Homburg, Christian
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 551-568
Persistent link: https://www.econbiz.de/10012107233
Saved in:
3
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
Bruhn, Manfred
(
ed.
);
Homburg, Christian
(
ed.
)
-
2017
-
9., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011570356
Saved in:
4
The enhanced loyalty drivers of customers acquired through referral reward programs
Ramaseshan, B.
;
Wirtz, Jochen
;
Georgi, Dominik
- In:
Journal of service management
28
(
2017
)
4
,
pp. 687-706
Persistent link: https://www.econbiz.de/10011731220
Saved in:
5
Customer experience management : toward implementing an evolving marketing concept
Homburg, Christian
;
Jozic, Danijel
;
Kuehnl, Christina
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 377-401
Persistent link: https://www.econbiz.de/10011684998
Saved in:
6
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
Homburg, Christian
(
ed.
)
-
2016
-
9., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011381718
Saved in:
7
Looking beyond the horizon : how to approach the customers' customers in business-to-business markets
Homburg, Christian
;
Wilczek, Halina
;
Hahn, Alexander
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 58-77
Persistent link: https://www.econbiz.de/10010419899
Saved in:
8
Delusive perception : antecedents and consequences of salespeople's misperception of customer commitment
Homburg, Christian
;
Bornemann, Torsten
;
Kretzer, Max
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10010345196
Saved in:
9
Exploring subsidiary desire for autonomy : a conceptual framework and empirical findings
Homburg, Christian
;
Prigge, Jana-Kristin
- In:
Journal of international marketing
22
(
2014
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10010472881
Saved in:
10
Corporate social responsibility in business-to-business markets : how organizational customers account for supplier corporate social responsibility engagement
Homburg, Christian
;
Stierl, Marcel
;
Bornemann, Torsten
- In:
Journal of marketing
77
(
2013
)
6
,
pp. 54-72
Persistent link: https://www.econbiz.de/10010203365
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->