//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ghauri, Pervez N."
~person:"Javalgi, Rajshekhar G."
~person:"Kaynak, Erdener"
~person:"Meffert, Heribert"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Multinationales Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
International marketing
24
Internationales Marketing
24
Business start-up
5
Firm performance
5
Marketing management
5
Marketingmanagement
5
Unternehmenserfolg
5
Unternehmensgründung
5
International market entry
4
Internationaler Markteintritt
4
Marketing capabilities
4
Multinationales Unternehmen
4
Transnational corporation
4
USA
4
United States
4
Consumer behaviour
3
Cross-cultural management
3
Entrepreneurship
3
Entrepreneurship approach
3
Export venture performance
3
Globalisierung
3
Globalization
3
Interkulturelles Management
3
International new ventures
3
KMU
3
Konsumentenverhalten
3
SME
3
Welt
3
World
3
Ambidextrous innovation
2
Ambidextrous organization
2
Bibliometrics
2
Bibliometrie
2
Brand management
2
Canada
2
Competitive strategy
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Entrepreneurial orientation
2
Innovation
2
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
22
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
24
Collection of articles of several authors
13
Sammelwerk
13
Graue Literatur
11
Non-commercial literature
11
Aufsatz im Buch
10
Book section
10
Conference proceedings
7
Konferenzschrift
7
Aufsatzsammlung
6
Lehrbuch
3
Textbook
3
Bibliografie
1
Bibliografie enthalten
1
Bibliography included
1
Collection of articles written by one author
1
Festschrift
1
Handbook
1
Handbuch
1
Sammlung
1
more ...
less ...
Language
All
English
24
Author
All
Ghauri, Pervez N.
Javalgi, Rajshekhar G.
Kaynak, Erdener
Meffert, Heribert
Diamantopoulos, Adamantios
18
Manrai, Ajay K.
15
Samiee, Saeed
14
Cavusgil, S. Tamer
12
Laroche, Michel
12
Sousa, Carlos M. P.
12
Steenkamp, Jan-Benedict E. M.
11
Westjohn, Stanford A.
11
Griffith, David A.
10
Katsikeas, Constantine S.
10
Leonidou, Leonidas C.
10
Magnusson, Peter
9
Boso, Nathaniel
8
Cadogan, John W.
8
Cleveland, Mark
8
Douglas, Susan P.
8
Gnizy, Itzhak
8
Oh, Han-Mo
8
Swoboda, Bernhard
8
Alon, Ilan
7
Craig, C. S.
7
Hultman, Magnus
7
Mueller, Barbara
7
Ozsomer, Aysegul
7
Papadopoulos, Nicolas G.
7
Riefler, Petra
7
Shoham, Aviv
7
Taylor, Charles Raymond
7
Vrontis, Demetris
7
Calantone, Roger J.
6
Gabrielsson, Mika
6
Gabrielsson, Peter
6
He, Xinming
6
Julian, Craig C.
6
Kara, Ali
6
Navarro García, Antonio
6
Schlegelmilch, Bodo B.
6
more ...
less ...
Published in...
All
Journal of business research : JBR
5
Journal of euromarketing
3
International business review : the official journal of the European International Business Academy
2
International marketing review
2
Management international review : mir ; journal of international business
2
Asia Pacific journal of marketing and logistics
1
Business horizons
1
Journal of business ethics : JOBE
1
Journal of global marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international marketing and marketing research
1
Journal of marketing management : MM
1
Journal of world business : JWB
1
The journal of personal selling & sales management : JPSSM
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
24
Showing
1
-
10
of
24
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing capabilities and international new venture performance : the mediation role of marketing communication and the moderation effect of technological turbulence
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
;
Ciravegna, …
- In:
Journal of business research : JBR
107
(
2020
),
pp. 25-37
Persistent link: https://www.econbiz.de/10012156665
Saved in:
2
International new venture performance : role of international entrepreneurial culture, ambidextrous innovation, and dynamic marketing capabilities
Buccieri, Dominic
;
Javalgi, Rajshekhar G.
;
Cavusgil, Erin
- In:
International business review : the official journal of …
29
(
2020
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012175495
Saved in:
3
Explaining performance determinants : a knowledge based view of international new ventures
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
- In:
Journal of business research : JBR
101
(
2019
),
pp. 615-626
Persistent link: https://www.econbiz.de/10012103519
Saved in:
4
International marketing ethics : a literature review and research agenda
Javalgi, Rajshekhar G.
;
Russell, La Toya M.
- In:
Journal of business ethics : JOBE
148
(
2018
)
4
,
pp. 703-720
Persistent link: https://www.econbiz.de/10011844260
Saved in:
5
Marketing capabilities, positional advantage, and performance of born global firms : contingent effect of ambidextrous innovation
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
;
Cavusgil, Erin
- In:
International business review : the official journal of …
26
(
2017
)
3
,
pp. 527-543
Persistent link: https://www.econbiz.de/10011712268
Saved in:
6
Entrepreneurial orientation, marketing capabilities and performance : the moderating role of competitive intensity on Latin American international new ventures
Martin, Silvia L.
;
Javalgi, Rajshekhar G.
- In:
Journal of business research : JBR
69
(
2016
)
6
,
pp. 2040-2051
Persistent link: https://www.econbiz.de/10011471672
Saved in:
7
International marketing and corporate social responsibility : part 2
Ghauri, Pervez N.
(
ed.
);
Park, Byung Il
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011590259
Saved in:
8
Market driving strategies : beyond localization
Ghauri, Pervez N.
;
Wang, Fatima
;
Elg, Ulf
; …
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5682-5693
Persistent link: https://www.econbiz.de/10011597453
Saved in:
9
International marketing and corporate social responsibility : part 1
Ghauri, Pervez N.
(
ed.
);
Park, Byung Il
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011507074
Saved in:
10
The impact of country-of-origin and ethnocentrism : an experimental study of consumer taste preferences for soft drinks at a cross-cultural level
Harcar, Talha
;
Kaynak, Erdener
- In:
Journal of euromarketing
24
(
2015
)
2/3
,
pp. 120-131
Persistent link: https://www.econbiz.de/10011408858
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->