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~person:"Gopane, Santosh"
~person:"Majid, Kashef A."
~person:"Stumpf, Stephen A."
~subject:"Indien"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Fälschung von Markenprodukten"
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Drawing negative inferences from a positive country-of-origin image : consumers’ use of COI and price levels to assess counterfeit drugs
Majid, Kashef A.
- In:
International marketing review
34
(
2017
)
2
,
pp. 293-310
Persistent link: https://www.econbiz.de/10011674243
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Consumer complicity across emerging markets
Chaudhry, Peggy E.
;
Hill, Ronald Paul
;
Stumpf, Stephen A.
; …
- In:
Measurement and research methods in international marketing
,
(pp. 223-239)
.
2011
Persistent link: https://www.econbiz.de/10009377901
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