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~person:"Hajli, Nick"
~person:"Loureiro, Sandra Maria Correia"
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Social Web
42
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Hajli, Nick
Loureiro, Sandra Maria Correia
Dwivedi, Yogesh Kumar
28
Füller, Johann
27
Law, Chun Hung Roberts
22
Filieri, Raffaele
19
Rita, Paulo
19
Flavián Blanco, Carlos
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Harrigan, Paul
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Pitt, Leyland F.
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Agnihotri, Raj
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Bigné Alcañiz, J. Enrique
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Ozuem, Wilson
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Dhir, Amandeep
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Hinz, Oliver
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Möslein, Kathrin
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Rana, Nripendra P.
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Ruyter, Ko de
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Stephen, Andrew T.
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Hollebeek, Linda D.
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Krcmar, Helmut
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Journal of promotion management : innovations in planning and applied research
7
Handbook of research on integrating social media into strategic marketing
4
Journal of business research : JBR
4
Technological forecasting & social change : an international journal
4
Journal of business ethics : JOBE
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of consumer studies
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IEEE transactions on engineering management : EM
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ECONIS (ZBW)
42
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1
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
2
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
3
In the eye of the (fire)storm: better safe or sorry? : Crisis communication strategies for managing virality of online negative brand-related content
Langaro, Daniela
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of marketing communications
30
(
2024
)
3
,
pp. 301-317
Persistent link: https://www.econbiz.de/10014529297
Saved in:
4
The role of commitment amongst tourists and intelligent virtual assistants
Loureiro, Sandra Maria Correia
;
Bilro, Ricardo Godinho
- In:
Journal of promotion management : innovations in …
28
(
2022
)
2
,
pp. 175-188
Persistent link: https://www.econbiz.de/10012801964
Saved in:
5
Masstige strategies on social media : the influence on sentiments and attitude toward the brand
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1113-1126
Persistent link: https://www.econbiz.de/10013328245
Saved in:
6
How augmented reality media richness influences consumer behaviour
Amorim, Inês Pessoa de
;
Guerreiro, João Pedro Silva …
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2351-2366
Persistent link: https://www.econbiz.de/10013412497
Saved in:
7
Exploring a new form of interaction in the match day : virtual reality technologies among fans of soccer
Langaro, Daniela
;
Oliveira, Pedro
;
Loureiro, Sandra …
- In:
Journal of promotion management : innovations in …
28
(
2022
)
6
,
pp. 729-748
Persistent link: https://www.econbiz.de/10013277302
Saved in:
8
Effect of privacy concerns and engagement on social support behaviour in online health community platforms
Tseng, Hsiao-Ting
;
Ibrahim, Fahad
;
Hajli, Nick
;
Nisar, …
- In:
Technological forecasting & social change : an …
178
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013349081
Saved in:
9
Social bots and the spread of disinformation in social media : the challenges of artificial intelligence
Hajli, Nick
;
Saeed, Usman
;
Tajvidi, Mina
;
Shirazi, Farid
- In:
British journal of management
33
(
2022
)
3
,
pp. 1238-1253
Persistent link: https://www.econbiz.de/10013331118
Saved in:
10
How do experiences enhance brand relationship performance and value co-creation in social commerce? : the role of consumer engagement and self brand-connection
Nadeem, Waqar
;
Teck Ming Tan
;
Tajvidi, Mina
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012807201
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