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~person:"Hajli, Nick"
~subject:"Relationship marketing"
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Relationship marketing
Internet marketing
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Online-Marketing
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5
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4
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Hajli, Nick
Harrigan, Paul
11
Kreutzer, Ralf T.
9
Belz, Christian
8
Hollebeek, Linda D.
8
Verhoef, Peter C.
8
Conduit, Jodie
7
Kumar, V.
7
Loureiro, Sandra Maria Correia
7
Rahman, Zillur
7
Ratten, Vanessa
7
Schumann, Jan Hendrik
7
Thaichon, Park
7
Ahuja, Vandana
6
Karjaluoto, Heikki
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Rita, Paulo
6
Theobald, Elke
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Alavi, Shirin
5
Bilgihan, Anil
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Brodie, Roderick J.
5
Ivens, Björn Sven
5
Ko, Eunju
5
Kumar, Vikas
5
Künzler, Hans-Peter
5
Luoma-aho, Vilma
5
Palmatier, Robert W.
5
Straker, Karla
5
Weaven, Scott
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Wrigley, Cara
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Agnihotri, Raj
4
Bilro, Ricardo Godinho
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Calder, Bobby J.
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Carlson, Jamie
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Casidy, Riza
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Grewal, Dhruv
4
Grönroos, Christian
4
Halligan, Brian
4
Johnson, Lester W.
4
Kannan, P. K.
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Journal of business research : JBR
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
4
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How social presence drives commitment and loyalty with online brand communities? : the role of social commerce trust
Nadeem, Waqar
;
Khani, Amir H.
;
Schultz, Carsten D.
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012269062
Saved in:
2
Brand co-creation through social commerce information sharing : the role of social media
Tajvidi, Mina
;
Richard, Marie-Odile
;
Wang, Yichuan
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 476-486
Persistent link: https://www.econbiz.de/10012417369
Saved in:
3
Branding co-creation with members of online brand communities
Hajli, Nick
;
Mohana Shanmugam
;
Papagiannidis, Savvas
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 136-144
Persistent link: https://www.econbiz.de/10011620397
Saved in:
4
The impact of sellers' social influence on the co-creation of innovation with customers and brand awareness in online communities
Wang, Yichuan
;
Hsiao, Shih-Hui
;
Yang, Zhiguo
;
Hajli, Nick
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 56-70
Persistent link: https://www.econbiz.de/10011478717
Saved in:
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