//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hartmann, Patrick"
~person:"Leonidou, Constantinos N."
~person:"Patel, Jayesh D."
~subject:"Environment"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Green marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Environment
Green marketing
14
Öko-Marketing
14
Consumer behaviour
6
Environmental consciousness
6
Konsumentenverhalten
6
Umweltbewusstsein
6
Advertising
3
Advertising effects
3
Environmental management
3
Umweltmanagement
3
Werbewirkung
3
Werbung
3
Hotel industry
2
Hotellerie
2
International marketing
2
Internationales Marketing
2
Marketing management
2
Marketingmanagement
2
Multinationales Unternehmen
2
Nachhaltige Entwicklung
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Sustainable development
2
Sustainable product
2
Transnational corporation
2
Willingness to pay
2
Zahlungsbereitschaftsanalyse
2
Öko-Produkt
2
1988-2007
1
Attribution theory
1
Bibliometrics
1
Bibliometrie
1
Cluster analysis
1
Clusteranalyse
1
Competitive advantage
1
Coping strategy
1
Coping-Strategie
1
Corporate Social Responsibility
1
Corporate social responsibility
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Hartmann, Patrick
Leonidou, Constantinos N.
Patel, Jayesh D.
Amin, Sanjida
1
Apaolaza-Ibáñez, Vanessa
1
Bollinger, Bryan
1
Dean, Thomas J.
1
Gabriel, Marcelo L. D. S.
1
Hamza, Kavita
1
Iacobucci, Down
1
Islam, Azharul
1
Kapoor, Rachita
1
Karmarkar, Uma R.
1
Pacheco, Desiree F.
1
Savalia, Jignasa R.
1
Schneider, Matthew J.
1
Silintowe, Yunita Budi Rahayu
1
Singh, Anurupa B
1
Sukresna, I. Made
1
Sultana, Nafia
1
Trivedi, Rohit H.
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
1
Marketing intelligence & planning
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Pro-environmental behaviour, locus of control and willingness to pay for environmental friendly products
Trivedi, Rohit H.
;
Patel, Jayesh D.
;
Savalia, Jignasa R.
- In:
Marketing intelligence & planning
33
(
2015
)
1
,
pp. 67-89
Persistent link: https://www.econbiz.de/10010528567
Saved in:
2
Desert or rain : standardisation of green advertising versus adaptation to the target audience's natural environment
Hartmann, Patrick
;
Apaolaza-Ibáñez, Vanessa
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 917-933
Persistent link: https://www.econbiz.de/10009763953
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->