//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Heinemann, Gerrit"
~person:"Liang, Liang"
~person:"Skiera, Bernd"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Distributionskanal"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Distribution channel
34
Vertriebsweg
34
Electronic Commerce
13
Erfolgsfaktor
12
Online-Handel
12
Success factor
12
Einzelhandel
11
Online retailing
11
Retail trade
11
Deutschland
8
E-commerce
8
Germany
8
Mehrgleisiger Vertrieb
8
Consumer behaviour
6
Handelsmarketing
6
Retail marketing
6
Unternehmen
6
Kundenorientierung
5
Lieferkette
5
Stationärer Handel
5
Supply chain
5
Firm performance
4
Marketing
4
Preismanagement
4
Pricing strategy
4
Unternehmenserfolg
4
Absatzweg
3
Competition
3
Digitalisierung
3
Digitization
3
Future
3
Game theory
3
Handelsbetrieb
3
Internet marketing
3
Künstliche Intelligenz
3
Online-Marketing
3
Spieltheorie
3
Strategisches Management
3
Vertriebsorganisation
3
more ...
less ...
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Aufsatz im Buch
2
Book section
2
Language
All
English
4
German
2
Author
All
Heinemann, Gerrit
Liang, Liang
Skiera, Bernd
Neslin, Scott A.
11
Verhoef, Peter C.
11
Cebollada, Javier
10
Schramm-Klein, Hanna
9
Frasquet Deltoro, Marta
7
Steinmann, Sascha
7
Wagner, Gerhard
7
Zielke, Stephan
7
Jerath, Kinshuk
6
Shankar, Venkatesh
6
Arce-Urriza, Marta
5
Chen, Ying-Ju
5
Hudetz, Kai
5
Jiang, Baojun
5
Konuş, Umut
5
Mollá Descals, Alejandro
5
Schröder, Hendrik
5
Schögel, Marcus
5
Bell, David R.
4
Breugelmans, Els
4
Campo, Katia
4
Chocarro, Raquel
4
Emrich, Oliver
4
Gensler, Sonja
4
Gijsbrechts, Els
4
Harris, Patricia
4
Janssen, Maarten C. W.
4
Kalyanam, Kirthi
4
Kim, Jihyun
4
Lee, Hyun-hwa
4
Neves, Marcos Fava
4
Sabel, Hermann
4
Sesé, F. Javier
4
Sousa, Rui
4
Valentini, Sara
4
Weiser, Christoph
4
Xie, Ying
4
Yi, Zelong
4
Zaharia, Silvia
4
Acquila-Natale, Emiliano
3
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
1
Digitalisierung und Innovation : Planung, Entstehung, Entwicklungsperspektiven
1
International journal of management and decision making : IJMDM
1
Journal of business economics : JBE
1
Journal of strategic marketing
1
Modern concepts of the theory of the firm : managing enterprises of the New Economy ; with 82 tables
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The effect of online and offline word-of-mouth on new product diffusion
Huang, Liqiang
;
Zhang, Jie
;
Liu, Hefu
;
Liang, Liang
- In:
Journal of strategic marketing
22
(
2014
)
2
,
pp. 177-189
Persistent link: https://www.econbiz.de/10010359555
Saved in:
2
Decisions of retail channel choices for the traditional retailer competing with a pure play online retailer
Liu, Chao
;
Zhang, Ting
;
Gou, Qinglong
;
Liang, Liang
- In:
International journal of management and decision making …
13
(
2014
)
2
,
pp. 122-142
Persistent link: https://www.econbiz.de/10010406310
Saved in:
3
No-Line-Systeme als höchste Evolutionsstufe des Multi-Channel-Handels
Heinemann, Gerrit
- In:
Digitalisierung und Innovation : Planung, Entstehung, …
,
(pp. 169-184)
.
2013
Persistent link: https://www.econbiz.de/10009767340
Saved in:
4
Bricks or clicks : the impact of manufacturer's encroachment on both manufacturer-owned and traditional retail channels
Fu, Yelin
;
Lai, Kin Keung
;
Liang, Liang
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
4
,
pp. 695-714
Persistent link: https://www.econbiz.de/10010127926
Saved in:
5
Einfluss der Nutzung des Online-Bankings auf das Produktnutzungsverhalten und die Profitabilität von Bankkunden
Gensler, Sonja
;
Skiera, Bernd
;
Böhm, Martin
- In:
Journal of business economics : JBE
77
(
2007
)
6
,
pp. 675-695
Persistent link: https://www.econbiz.de/10003475893
Saved in:
6
Multi-channel management and its impact on customers' purchase behavior
Skiera, Bernd
;
Gensler, Sonja
- In:
Modern concepts of the theory of the firm : managing …
,
(pp. 122-137)
.
2004
Persistent link: https://www.econbiz.de/10001802225
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->