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~person:"Herrmann, Andreas"
~subject:"Experimentelle Ökonomik"
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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"Radio oder Schiebedach?" : Wirkung von mentalen Budgets auf das individuelle Produktwahlverhalten
Polak, Benjamin
;
Herrmann, Andreas
;
Heitmann, Mark
; …
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
61
(
2009
)
7
,
pp. 783-803
Persistent link: https://www.econbiz.de/10003900808
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