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~person:"Hoffjann, Olaf"
~subject:"Deutschland"
~subject:"Marketingmanagement"
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Deutschland
Marketingmanagement
Kommunikation
9
Communication
8
Öffentlichkeitsarbeit
5
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4
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2
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2
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Hoffjann, Olaf
Bruhn, Manfred
30
Esch, Franz-Rudolf
18
Pepels, Werner
14
Werner, Katharina
14
Lergetporer, Philipp
13
Woessmann, Ludger
13
Zerfaß, Ansgar
11
Kitchen, Philip J.
10
Langner, Tobias
10
West, Martin R.
9
Piwinger, Manfred
7
Bentele, Günter
6
Mast, Claudia
5
Schwerdt, Guido
5
Unger, Fritz
5
Cattaneo, Maria Alejandra
4
Jerman, Damjana
4
Niederhäuser, Markus
4
Rosenberger, Nicole
4
Schmidt, Christopher M.
4
Schultz, Don E.
4
Walter, Andreas
4
Wolter, Stefan C.
4
Adeola, Ogechi
3
Barrio-García, Salvador del
3
Bassen, Alexander
3
Buchele, Mark-Steffen
3
Copley, Paul
3
Engelmann, Dirk
3
Fill, Chris
3
Finne, Åke
3
Franken, Swetlana
3
Fuchs, Wolfgang
3
Grönroos, Christian
3
Hackley, Christopher E.
3
Hoepfner, Jörg
3
Janich, Nina
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Katuse, Paul
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Large, Rudolf
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Corporate communications : an international journal
2
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ECONIS (ZBW)
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1
Informality in strategic communication : making the case for a forgotten concept
Hoffjann, Olaf
- In:
Corporate communications : an international journal
29
(
2024
)
2
,
pp. 206-220
Persistent link: https://www.econbiz.de/10014494118
Saved in:
2
Between strategic clarity and strategic ambiguity : oscillating strategic communication
Hoffjann, Olaf
- In:
Corporate communications : an international journal
27
(
2022
)
2
,
pp. 284-303
Persistent link: https://www.econbiz.de/10013162810
Saved in:
3
Strategische Onlinekommunikation : theoretische Konzepte und empirische Befunde
Hoffjann, Olaf
(
ed.
);
Pleil, Thomas
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10010425982
Saved in:
4
Handbuch Verbandskommunikation
Hoffjann, Olaf
(
ed.
);
Stahl, Roland
(
contributor
)
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003829199
Saved in:
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