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~person:"Huber, Frank"
~person:"Itani, Omar S."
~subject:"Consumer behaviour"
~subject:"Product differentiation"
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Consumer behaviour
Product differentiation
Customer value
8
Kundenwert
8
Beziehungsmarketing
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7
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5
Customer satisfaction
4
Kundenzufriedenheit
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Customer engagement
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Huber, Frank
Itani, Omar S.
Ko, Eunju
9
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6
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Kleinaltenkamp, Michael
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Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
3
Journal of retailing and consumer services
2
International journal of hospitality management
1
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ECONIS (ZBW)
6
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1
Between a rock and a hard place : seizing the opportunity of demanding customers by means of frontline service behaviors
Itani, Omar S.
;
Jaramillo, Fernando
;
Paesbrugghe, Bert
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012171888
Saved in:
2
Exploring the role of extrovert-introvert customers’ personality prototype as a driver of customer engagement : does relationship duration matter?
Itani, Omar S.
;
El Haddad, Rania
;
Kalra, Ashish
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012171892
Saved in:
3
Value get, value give : the relationships among perceived value, relationship quality, customer engagement, and value consciousness
Itani, Omar S.
;
El-Kassar, Abdul-Nasser
;
Loureiro, …
- In:
International journal of hospitality management
80
(
2019
),
pp. 78-90
Persistent link: https://www.econbiz.de/10012058611
Saved in:
4
Umsatztreiber Cross-Selling : eine empirische Analyse des Cross-Selling-Potenzials
Huber, Frank
;
Vollhardt, Kai
;
Vogel, Johannes
;
Keppler, …
-
2006
Persistent link: https://www.econbiz.de/10003324613
Saved in:
5
Steuerung der Kundenloyalität : eine empirische Studie am Beispiel von Dienstleistungen
Huber, Frank
;
Vollhardt, Kai
;
Kressmann, Frank
-
2005
Persistent link: https://www.econbiz.de/10003290584
Saved in:
6
Kundenwertorientierte Segmentierung von Urlaubsreisenden auf der Basis von Entscheidungsstilen und Kaufmotiven : Ergebnisse einer empirischen Studie
Huber, Frank
;
Kressmann, Frank
;
Rudolph, Angela
-
2005
Persistent link: https://www.econbiz.de/10003233147
Saved in:
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