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~person:"Kaynak, Erdener"
~subject:"Consumer behaviour"
~subject:"Economic policy"
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Consumer behaviour
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Kaynak, Erdener
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Journal of euromarketing
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Consumer responses to social media advertisements in two high-context cultures : effects of perceived trust, informativeness and intrusiveness
Kaynak, Erdener
;
Kara, Ali
;
AlSaleh, Dhoha A.
- In:
Journal of euromarketing
26
(
2017
)
3/4
,
pp. 106-127
Persistent link: https://www.econbiz.de/10011878194
Saved in:
2
The impact of country-of-origin and ethnocentrism : an experimental study of consumer taste preferences for soft drinks at a cross-cultural level
Harcar, Talha
;
Kaynak, Erdener
- In:
Journal of euromarketing
24
(
2015
)
2/3
,
pp. 120-131
Persistent link: https://www.econbiz.de/10011408858
Saved in:
3
Consumer preferences for fast food outlets in a developing country
Kaynak, Erdener
- In:
Journal of euromarketing
5
(
1996
)
4
,
pp. 99-113
Persistent link: https://www.econbiz.de/10001207809
Saved in:
4
Cross-cultural food buying behaviour
Kaynak, Erdener
- In:
Food marketing
3
(
1987
)
3
,
pp. 34-49
Persistent link: https://www.econbiz.de/10001035385
Saved in:
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