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~person:"Kipnis, Eva"
~subject:"Cultural identity"
~subject:"Ethnische Gruppe"
~subject:"Globalisierung"
~subject:"Immigration"
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Cultural identity
Ethnische Gruppe
Globalisierung
Immigration
Kulturelle Identität
4
Multicultural society
4
Multikulturelle Gesellschaft
4
Consumer behaviour
2
Cross-cultural relations
2
Culture
2
Interkulturelle Beziehungen
2
Konsumentenverhalten
2
Marketing
2
Brand image
1
Brand management
1
Consumer behavior
1
Consumer cultural identity
1
Corporate culture
1
Customer satisfaction
1
Designation of origin
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Ethnic group
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Herkunftsbezeichnung
1
International marketing
1
Internationales Marketing
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Kundenzufriedenheit
1
Markenführung
1
Markenimage
1
Market research
1
Market segmentation
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
Marktsegmentierung
1
Multicultural engagement
1
Multicultural marketplace well-being
1
Multicultural markets
1
Multiculturalism
1
Personality psychology
1
Persönlichkeitspsychologie
1
Satisfaction
1
Transformative consumer research
1
Unternehmenskultur
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Kipnis, Eva
Demangeot, Catherine
6
Zimmermann, Klaus F.
5
Broderick, Amanda J.
4
Seo, Yuri
4
Rinne, Ulf
3
Schüller, Simone
3
Wahhaj, Zaki
3
Alesina, Alberto
2
Bonn, Moritz
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Buchanan-Oliver, Margo
2
Burgos, David
2
Cross, Samantha N. N.
2
Docquier, Frédéric
2
García-Alonso, María del Carmen
2
Grier, Sonya A.
2
Harnoss, Johann
2
Koopmans, Ruud
2
Lewis, Martin
2
Michalopulos, Stelios
2
Papaioannou, Elias
2
Pinelli, Dino
2
Price, Marie
2
Pullig, Chris
2
Rapoport, Hillel
2
Rowntree, Lester
2
Sassen, Saskia
2
Ulver, Sofia
2
Wyckoff, William
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Abdul, Waheed Kareem
1
Adkins, Natalie Ross
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Akdede, Sacit Hadi
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Allison, Gareth
1
Amir-Moazami, Schirin
1
Bagchi, Amiya Kumar
1
Bašič, Gorna
1
Beauchemin, Cris
1
Becker, Andreas
1
Belk, Russell W.
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Journal of business research : JBR
3
Brands : interdisciplinary perspectives
1
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ECONIS (ZBW)
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Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action
Demangeot, Catherine
;
Kipnis, Eva
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 339-353
Persistent link: https://www.econbiz.de/10012023811
Saved in:
2
Consumer Multicultural Identity Affiliation : reassessing identity segmentation in multicultural markets
Kipnis, Eva
;
Demangeot, Catherine
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 126-141
Persistent link: https://www.econbiz.de/10012007222
Saved in:
3
Consumer multiculturation : consequences of multicultural identification for brand knowledge
Kipnis, Eva
;
Broderick, Amanda J.
;
Demangeot, Catherine
- In:
Brands : interdisciplinary perspectives
,
(pp. 215-241)
.
2015
Persistent link: https://www.econbiz.de/10010478959
Saved in:
4
Branding beyond prejudice : navigating multicultural marketplaces for consumer well-being
Kipnis, Eva
;
Broderick, Amanda J.
;
Demangeot, Catherine
; …
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1186-1194
Persistent link: https://www.econbiz.de/10009756089
Saved in:
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