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~person:"Kizielewicz, Joanna"
~person:"Petrick, James F."
~subject:"Brand management"
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Kizielewicz, Joanna
Petrick, James F.
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Journal of travel and tourism marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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The role of self- and functional congruity in cruising intentions
Hung, Kam
;
Petrick, James F.
- In:
Journal of travel research : a quarterly publication of …
50
(
2010/11
)
1
,
pp. 100-112
Persistent link: https://www.econbiz.de/10008857487
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2
Reexamining the dimensionality of brand loyalty : a case of the cruise industry
Li, Xiang
;
Petrick, James F.
- In:
Journal of travel and tourism marketing
25
(
2008
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10003778051
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