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~person:"Kleinaltenkamp, Michael"
~person:"Wiedmann, Klaus-Peter"
~subject:"Consumer behaviour"
~subject:"Innovation management"
~subject:"Konsumentenverhalten"
~subject:"Prozessmanagement"
~type:"book"
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Consumer behaviour
Innovation management
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Customer integration
6
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6
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3
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2
Lieferantenmanagement
2
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2
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Kleinaltenkamp, Michael
Wiedmann, Klaus-Peter
Herstatt, Cornelius
16
Piller, Frank T.
8
Reichwald, Ralf
6
Ihl, Christoph
5
Lettl, Christopher
4
Oliveira, Pedro
4
Schweisfurth, Tim
4
von Hippel, Eric A.
4
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Knöchel, Meike
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Pankalla, Lars
3
Seifert, Sascha
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2
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Brem, Alexander
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Bretschneider, Ulrich
2
Canhão, Helena
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Chew, Eng K.
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Collinger, Tom
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2
Fasnacht, Daniel
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Flowers, Stephen
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Ihlenburg, Ditmar
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Schriftenreihe Marketing, Management
3
Gabler Edition Wissenschaft / Business-to-Business-Marketing
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ECONIS (ZBW)
4
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Kundenintegrationskompetenz im Kontext der Innovationserstellung : zum Stand der Forschung sowie Konturen einer Konstruktkonzeptionalisierung aus B-to-B-Perspektive
Wiedmann, Klaus-Peter
;
Pankalla, Lars
-
2010
Persistent link: https://www.econbiz.de/10008780551
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2
Die Identifikation von Lead-Usern in virtuellen Communities : eine empirische Untersuchung ihrer Verhaltensmerkmale in Bulletin-Boards
Wiedmann, Klaus-Peter
;
Pankalla, Lars
;
Ramlow, Felix
-
2009
Persistent link: https://www.econbiz.de/10003853856
Saved in:
3
Kundenintegration in den Innovationsprozess : Konzeptentwurf für das Marketing-Management
Wiedmann, Klaus-Peter
;
Pankalla, Lars
-
2009
Persistent link: https://www.econbiz.de/10003836806
Saved in:
4
Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van
;
Frauendorf, Janine
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
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