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~person:"Kolos, Krisztina"
~person:"Susanti, Vonny"
~subject:"Brand management"
~subject:"Customer satisfaction"
~subject:"Deutschland"
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Brand management
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Kundenzufriedenheit
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Switching behaviour
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churn
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Kolos, Krisztina
Susanti, Vonny
Fang, Hanming
7
Karlsson, Martin
7
Ziebarth, Nicolas R.
7
Atal, Juan Pablo
6
Blut, Markus
5
Evanschitzky, Heiner
4
Mußhoff, Oliver
4
Oehler, Andreas
4
Bang, Nguyen
3
Henseler, Jörg
3
Janssen, Aljoscha
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Marimuthu, Malliga
3
Meier, Volker
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Roosen, Jutta
3
Stan, Valentina
3
Vincent, Nicolas
3
Werding, Martin
3
Adler, Jost
2
Al-Kwifi, Sam O.
2
Bach, Thomas
2
Beestermöller, Matthias Gerhard
2
Castro, Ignacio
2
Chih, Wen-hai
2
Chuah, Stephanie Hui-wen
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Dechêne, Christian Frédéric
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Hirschauer, Norbert
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Hsu, Li-chun
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Jessen-Thiesen, Levke
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Kleshchelski, Isaac
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Mittal, Vikas
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Mutum, Dilip S.
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Nagengast, Liane
2
Olearius, Götz
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Roemer, Ellen
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Sandkamp, Alexander-Nikolai
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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ECONIS (ZBW)
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Assessing antecedents of loyalty in the industrial relationship model : an examination of base model constituents and moderators
Samudro, Andreas
;
Susanti, Vonny
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
4
,
pp. 255-284
Persistent link: https://www.econbiz.de/10013463242
Saved in:
2
Assessing the role of corporate reputation on brand satisfaction : a study of chemical industry
Susanti, Vonny
;
Samudro, Andreas
- In:
Corporate reputation review
25
(
2022
)
2
,
pp. 122-138
Persistent link: https://www.econbiz.de/10013279493
Saved in:
3
Enhancing customer retention in case of service elimination? : an empirical investigation in telecommunications
Somosi, Agnes
;
Stiassny, Alfred
;
Kolos, Krisztina
-
2018
Persistent link: https://www.econbiz.de/10012011551
Saved in:
4
Customer defection due to service elimination and post-elimination customer behavior : an empirical investigation in telecommunications
Somosi, Agnes
;
Stiassny, Alfred
;
Kolos, Krisztina
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
4
,
pp. 915-934
Persistent link: https://www.econbiz.de/10013191810
Saved in:
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