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~person:"Konuş, Umut"
~subject:"Electronic Commerce"
~subject:"Success factor"
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Search: subject:"Beziehungsmarketing"
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Electronic Commerce
Success factor
Beziehungsmarketing
5
Distribution channel
5
Relationship marketing
5
Vertriebsweg
5
Consumer behaviour
4
E-commerce
4
Konsumentenverhalten
4
Einzelhandel
3
Internet
3
Online retailing
3
Online-Handel
3
Retail trade
3
Customer relationship management
2
Catalog shopping
1
Channel adoption
1
Channel migration
1
Channels
1
Cluster analysis
1
Clusteranalyse
1
Competition
1
Customer shopping journey
1
Distance selling
1
Distanzhandel
1
Estimation
1
Forgiveness
1
Incentives
1
Innovation adoption
1
Innovationsakzeptanz
1
Latent class modeling
1
Loyalty
1
Market segmentation
1
Marktsegmentierung
1
Multichannel
1
Multichannel customer management
1
Multichannel customer segmentation
1
Reactance
1
Retailing data analysis
1
Schätzung
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Segmentation
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Konuş, Umut
Wirtz, Bernd W.
14
Piller, Frank T.
13
Homburg, Christian
11
Leimstoll, Uwe
7
Schumann, Jan Hendrik
7
Stormer, Henrik
7
Wiedmann, Klaus-Peter
7
Bauer, Hans H.
6
Chaffey, Dave
6
Dannenberg, Holger
6
Hudetz, Kai
6
Link, Jörg
6
Theobald, Elke
6
Zupancic, Dirk
6
Hippner, Hajo
5
Keuper, Frank
5
Khosrowpour, Mehdi
5
Kleinaltenkamp, Michael
5
Meier, Andreas
5
Muther, Andreas
5
Ratten, Vanessa
5
Riekhof, Hans-Christian
5
Schaller, Christian
5
Silberer, Günter
5
Smith, Alan D.
5
Straker, Karla
5
Wilde, Klaus D.
5
Wrigley, Cara
5
Alioski, Adrian
4
Bang, Nguyen
4
Civelek, Mustafa Emre
4
Hennig-Thurau, Thorsten
4
Hjort, Klas
4
Huber, Frank
4
Lihotzky, Nikolai
4
Mangiaracina, Riccardo
4
Meyer, Anton
4
Moriuchi, Emi
4
Neslin, Scott A.
4
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International journal of electronic commerce : IJEC
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of retailing
1
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ECONIS (ZBW)
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1
Customer channel migration and firm choice : the effects of cross-channel competition
Li, Jing
;
Konuş, Umut
;
Langerak, Fred
;
Weggeman, …
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 8-42
Persistent link: https://www.econbiz.de/10011654506
Saved in:
2
The hare and the tortoise : do earlier adopters of online channels purchase more?
Li, Jing
;
Konuş, Umut
;
Pauwels, Koen
;
Langerak, Fred
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 289-308
Persistent link: https://www.econbiz.de/10011309673
Saved in:
3
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
4
Customer responses to channel migration strategies toward the E-channel
Trampe, Debra
;
Konuş, Umut
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
4
,
pp. 257-270
Persistent link: https://www.econbiz.de/10010470966
Saved in:
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