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~person:"Krafft, Manfred"
~person:"Loureiro, Sandra Maria Correia"
~person:"Van den Poel, Dirk"
~subject:"Customer satisfaction"
~subject:"Kundenzufriedenheit"
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Search: subject:"Beziehungsmarketing"
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Customer satisfaction
Kundenzufriedenheit
Beziehungsmarketing
103
Relationship marketing
103
Consumer behaviour
33
Konsumentenverhalten
33
Brand management
22
Markenführung
22
Brand image
15
Markenimage
15
Theorie
13
Theory
13
Social Web
12
Social web
12
Customer value
11
Kundenwert
11
Brand
10
Internet marketing
10
Markenartikel
10
Online-Marketing
10
Customer integration
9
Kundenintegration
9
Customer engagement
7
Deutschland
7
Forecasting model
7
Germany
7
Kundenanalyse
7
Marketing management
7
Marketingmanagement
7
Prognoseverfahren
7
Customer analysis
6
Dienstleistungsqualität
6
Electronic Commerce
6
Management information system
6
Management-Informationssystem
6
Service quality
6
Viral marketing
6
Virales Marketing
6
Data Mining
5
Data mining
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16
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12
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English
13
German
5
Author
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Krafft, Manfred
Loureiro, Sandra Maria Correia
Van den Poel, Dirk
Han, Heesup
32
Homburg, Christian
22
Mattila, Anna S.
20
Prentice, Catherine
19
Svensson, Göran
19
Gil Saura, Irene
15
Mittal, Vikas
14
Aksoy, Lerzan
13
Hyun, Sunghyup Sean
13
Usman, Osly
13
Wong, IpKin Anthony
13
Bilgihan, Anil
12
Bruhn, Manfred
12
Kim, Wansoo
12
Klaus, Philipp
12
Stock-Homburg, Ruth
12
Balaji, M. S.
11
Evanschitzky, Heiner
11
Gustafsson, Anders
11
Quach, Sara
11
Rather, Raouf Ahmad
11
Wieseke, Jan
11
Bang, Nguyen
10
Barnes, Donald C.
10
Blut, Markus
10
Keiningham, Timothy
10
Roschk, Holger
10
Töpfer, Armin
10
Van Vaerenbergh, Yves
10
Casidy, Riza
9
Grégoire, Yany
9
Izogo, Ernest Emeka
9
Jang, Soocheong
9
Khan, Imran
9
Larivière, Bart
9
McColl-Kennedy, Janet R.
9
Park, Jungkun
9
Ringle, Christian M.
9
Roberts-Lombard, Mornay
9
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International journal of hospitality management
2
Journal of retailing and consumer services
2
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
1
International journal of business performance management
1
International journal of wine business research : IJWBR
1
Journal of business economics : JBE
1
Journal of hospitality marketing & management
1
Journal of service management
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
Wissenschaftliche Schriftenreihe des Zentrums für Marktorientierte Unternehmensführung (ZMU)
1
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
18
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1
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
2
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
3
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
4
The influence of brand experience and service quality on customer engagement
Prentice, Catherine
;
Wang, Xuequn
;
Loureiro, Sandra …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 50-59
Persistent link: https://www.econbiz.de/10012114115
Saved in:
5
Value get, value give : the relationships among perceived value, relationship quality, customer engagement, and value consciousness
Itani, Omar S.
;
El-Kassar, Abdul-Nasser
;
Loureiro, …
- In:
International journal of hospitality management
80
(
2019
),
pp. 78-90
Persistent link: https://www.econbiz.de/10012058611
Saved in:
6
The role of intrinsic in-flight cues in relationship quality and behavioural intentions : segmentation in less mindful and mindful passengers
Loureiro, Sandra Maria Correia
;
Fialho, Ana Filipa
- In:
Journal of travel and tourism marketing
34
(
2017
)
7
,
pp. 948-962
Persistent link: https://www.econbiz.de/10011757748
Saved in:
7
An asymmetrical approach to understanding configurations of customer loyalty in the airline industry
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 96-107
Persistent link: https://www.econbiz.de/10011743169
Saved in:
8
Wine prestige and experience in enhancing relationship quality and outcomes : wine tourism in Douro
Loureiro, Sandra Maria Correia
;
Cunha, Namércio Pereira da
- In:
International journal of wine business research : IJWBR
29
(
2017
)
4
,
pp. 434-456
Persistent link: https://www.econbiz.de/10011814635
Saved in:
9
Framework for success of online brand management : a systematic literature review
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
World review of entrepreneurship, management and …
12
(
2016
)
2/3
,
pp. 300-317
Persistent link: https://www.econbiz.de/10011573434
Saved in:
10
Creating value for customers through engagement and participation in brand communities
Loureiro, Sandra Maria Correia
;
Pires, Ana Regina
; …
- In:
International journal of business performance management
16
(
2015
)
2/3
,
pp. 114-132
Persistent link: https://www.econbiz.de/10011316447
Saved in:
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