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~person:"Kull, Alexander J."
~person:"Ng, Shu Kay"
~person:"Pellar, Carina"
~subject:"Nonprofit-Organisation"
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Don't put me on the spot : the role of perceived intrusiveness in public donation solicitations
Sanchez, Alison
;
Kull, Alexander J.
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2401-2412
Persistent link: https://www.econbiz.de/10013465203
Saved in:
2
Retaining volunteers for the cause : hope and pride associated with cause-related charity events in cancer control
Legg, Melissa
;
Hyde, Melissa K.
;
Chambers, Suzanne K.
; …
- In:
Journal of philanthropy and marketing
27
(
2022
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013093293
Saved in:
3
Cause-related marketing : effects and moderators
Pellar, Carina
-
2011
Persistent link: https://www.econbiz.de/10008937638
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