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~person:"Kyle, Margaret K."
~person:"Xie, Ying"
~subject:"United States"
~subject:"Werbung"
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Kyle, Margaret K.
Xie, Ying
Berndt, Ernst R.
17
Lichtenberg, Frank R.
15
Danzon, Patricia Munch
7
Finkelstein, Amy
7
Frank, Richard G.
7
Huh, Jisu
7
Diehl, Sandra
6
Duggan, Mark G.
6
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Olson, Mary K.
6
Ridley, David B.
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6
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6
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5
Einav, Liran
5
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5
Grabowski, Henry G.
5
Heiss, Florian
5
McFadden, Daniel
5
Newhouse, Joseph P.
5
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5
Reid, Leonard N.
5
Rizzo, John A.
5
Shapiro, Bradley T.
5
Winter, Joachim
5
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4
Fogel, Joshua
4
Ju, Ilwoo
4
Mackert, Michael
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4
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4
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4
Sood, Neeraj
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3
Alpert, Abby
3
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International journal of pharmaceutical and healthcare marketing : IJPHM
2
Handbook of health economics ; Volume two
1
Health affairs : at the intersection of health, health care, and policy
1
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
1
Journal of public economics
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Scanner data and price indexes
1
The American economic review
1
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ECONIS (ZBW)
11
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1
Is American health care uniquely inefficient? : evidence from prescription drugs
Kyle, Margaret K.
;
Williams, Heidi
- In:
The American economic review
107
(
2017
)
5
,
pp. 486-490
Persistent link: https://www.econbiz.de/10011785969
Saved in:
2
Strategic interaction among governments in the provision of a global public good
Kyle, Margaret K.
;
Ridley, David B.
;
Zhang, Su
- In:
Journal of public economics
156
(
2017
),
pp. 185-199
Persistent link: https://www.econbiz.de/10011824105
Saved in:
3
Markets for pharmaceutical products
Scott Morton, Fiona
;
Kyle, Margaret K.
-
2012
Persistent link: https://www.econbiz.de/10011498384
Saved in:
4
Understanding sample usage and sampling as a promotion tool : state of industry practice and current research
Dong, Xiaojing
;
Li, Michael
;
Xie, Ying
- In:
Innovation and marketing in the pharmaceutical industry …
,
(pp. 507-530)
.
2014
Persistent link: https://www.econbiz.de/10010353474
Saved in:
5
Treatment effectiveness and side effects : a model of physician learning
Chan, Tat
;
Narasimhan, Chakravarthi
;
Xie, Ying
- In:
Management science : journal of the Institute for …
59
(
2013
)
6
,
pp. 1309-1325
Persistent link: https://www.econbiz.de/10009777045
Saved in:
6
The influence of the number of presented symptoms in product-claim direct-to-consumer advertising on behavioral intentions
Lee-Wingate, Sooyeon Nikki
;
Xie, Ying
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
3
,
pp. 265-284
Persistent link: https://www.econbiz.de/10009790619
Saved in:
7
The long shadow of patent expiration : generic entry and Rx-to-OTC switches
Berndt, Ernst R.
;
Kyle, Margaret K.
;
Ling, Davina C.
- In:
Scanner data and price indexes
,
(pp. 229-267)
.
2003
Persistent link: https://www.econbiz.de/10001832900
Saved in:
8
Consumer perceptions of product-claim versus help-seeking direct-to-consumer advertising
Lee-Wingate, Sooyeon Nikki
;
Xie, Ying
- In:
International journal of pharmaceutical and healthcare …
4
(
2010
)
3
,
pp. 232-246
Persistent link: https://www.econbiz.de/10008667685
Saved in:
9
Would greater transparency and uniformity of health care prices benefit poor patients? : despite its surface appeal, price transparency can have negative effects on the poorest hea...
Kyle, Margaret K.
;
Ridley, David B.
- In:
Health affairs : at the intersection of health, health …
26
(
2007
)
5
,
pp. 1384-1391
Persistent link: https://www.econbiz.de/10003561857
Saved in:
10
Generic competition and market exclusivity periods in
pharmaceuticals
Grabowski, Henry G.
;
Kyle, Margaret K.
- In:
Managerial and decision economics : MDE ; the …
28
(
2007
)
4/5
,
pp. 491-502
Persistent link: https://www.econbiz.de/10003543732
Saved in:
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