//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Loureiro, Sandra Maria Correia"
~subject:"Social Web"
~subject:"Tourismus"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"World"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Social Web
Tourismus
Social web
22
Consumer behaviour
17
Konsumentenverhalten
17
Brand management
14
Markenführung
14
Internet marketing
13
Online-Marketing
13
Virtual reality
13
Virtuelle Realität
13
Beziehungsmarketing
11
Relationship marketing
11
Viral marketing
9
Virales Marketing
9
Brand image
8
Markenimage
8
Emotion
6
Brand
5
Markenartikel
5
Customer satisfaction
4
Instagram
4
Kundenzufriedenheit
4
Tourism industry
4
Tourismuswirtschaft
4
social media
4
Artificial intelligence
3
Customer integration
3
Kundenintegration
3
Künstliche Intelligenz
3
Public relations
3
Tourism
3
Öffentlichkeitsarbeit
3
Brand loyalty
2
Cultural heritage
2
Customer engagement
2
E-commerce
2
Einzelhandel
2
Electronic Commerce
2
Facebook
2
more ...
less ...
Online availability
All
Undetermined
22
Type of publication
All
Article
23
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
24
Aufsatz in Zeitschrift
24
Aufsatzsammlung
1
Language
All
English
25
Author
All
Loureiro, Sandra Maria Correia
Kuchler, Theresa
35
Stroebel, Johannes
35
Asongu, Simplice
34
Dwivedi, Yogesh Kumar
30
Bailey, Michael
29
Qiu, Liangfei
29
Füller, Johann
28
Law, Chun Hung Roberts
28
Whinston, Andrew B.
28
Hajli, Nick
26
Nijkamp, Peter
24
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Buhalis, Dimitrios
22
Ozuem, Wilson
22
Martínez-López, Francisco J.
21
Rita, Paulo
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Hall, Colin Michael
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Leimeister, Jan Marco
18
Vrontis, Demetris
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Krcmar, Helmut
17
Law, Rob
17
Ruyter, Ko de
17
Sigala, Marianna
17
Walsh, Gianfranco
17
Wirtz, Bernd W.
17
more ...
less ...
Published in...
All
Journal of promotion management : innovations in planning and applied research
8
International journal of consumer studies
2
International journal of internet marketing and advertising : IJIMA
2
Journal of promotion management : JPM
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
International journal of business performance management
1
International journal of retail and distribution management
1
Journal of business research : JBR
1
Journal of hospitality marketing & management
1
Journal of marketing communications
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of travel and tourism marketing
1
The journal of product & brand management
1
Tourism management : research, policies, practice
1
World review of entrepreneurship, management and sustainable development
1
more ...
less ...
Source
All
ECONIS (ZBW)
25
Showing
1
-
10
of
25
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How augmented reality media richness influences consumer behaviour
Amorim, Inês Pessoa de
;
Guerreiro, João Pedro Silva …
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2351-2366
Persistent link: https://www.econbiz.de/10013412497
Saved in:
2
Exploring a new form of interaction in the match day : virtual reality technologies among fans of soccer
Langaro, Daniela
;
Oliveira, Pedro
;
Loureiro, Sandra …
- In:
Journal of promotion management : innovations in …
28
(
2022
)
6
,
pp. 729-748
Persistent link: https://www.econbiz.de/10013277302
Saved in:
3
International border restrictions and rules toward the illicit trafficking of cultural heritage in the tourism context : a multi-methods approach
Al-Ansi, Amr
;
Han, Heesup
;
Loureiro, Sandra Maria Correia
- In:
Journal of travel and tourism marketing
38
(
2021
)
9
,
pp. 974-990
Persistent link: https://www.econbiz.de/10013178062
Saved in:
4
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
5
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
6
In the eye of the (fire)storm: better safe or sorry? : Crisis communication strategies for managing virality of online negative brand-related content
Langaro, Daniela
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of marketing communications
30
(
2024
)
3
,
pp. 301-317
Persistent link: https://www.econbiz.de/10014529297
Saved in:
7
The role of commitment amongst tourists and intelligent virtual assistants
Loureiro, Sandra Maria Correia
;
Bilro, Ricardo Godinho
- In:
Journal of promotion management : innovations in …
28
(
2022
)
2
,
pp. 175-188
Persistent link: https://www.econbiz.de/10012801964
Saved in:
8
Masstige strategies on social media : the influence on sentiments and attitude toward the brand
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1113-1126
Persistent link: https://www.econbiz.de/10013328245
Saved in:
9
Exploring tourism students' engagement through telepresence, pleasantness of the experience and memory : a virtual reality approach
Angelino, Fernando José de Aires
;
Loureiro, Sandra …
- In:
Journal of promotion management : innovations in …
28
(
2022
)
5
,
pp. 669-685
Persistent link: https://www.econbiz.de/10013277293
Saved in:
10
Understanding the use of virtual reality in marketing : a text mining-based review
Loureiro, Sandra Maria Correia
;
Guerreiro, João
;
Eloy, Sara
- In:
Journal of business research : JBR
100
(
2019
),
pp. 514-530
Persistent link: https://www.econbiz.de/10012024015
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->