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~person:"Lusch, Robert F."
~subject:"Services"
~type_genre:"Aufsatz in Zeitschrift"
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Dienstleistungsmarketing
9
Services marketing
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Marketing theory
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Marketingtheorie
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Service-Dominant Logic
6
Service-dominant logic
6
Beziehungsmarketing
5
Relationship marketing
5
Betriebliche Wertschöpfung
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Value creation
3
Auftragsfertigung
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Customer satisfaction
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Dienstleistung
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Kundenzufriedenheit
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Make-to-order
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B-to-B-Marketing
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Bundling strategy
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Business-to-business marketing
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Co-creation
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Consumer behaviour
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Customer integration
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Dienstleistungsmanagement
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Dienstleistungsqualität
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Dienstleistungssektor
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Aufsatz in Zeitschrift
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Lusch, Robert F.
Grönroos, Christian
3
Huang, Ming-Hui
3
Vargo, Stephen L.
3
Akaka, Melissa Archpru
2
Dev, Chekitan S.
2
Furrer, Olivier
2
Gustafsson, Anders
2
Helkkula, Anu
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Jaakkola, Elina
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2
Aarikka-Stenroos, Leena
1
Agyei, Paul Mensah
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Alexander Joseph Ibnu Wibowo
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Ang, Chinhui
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Baines, Tim
1
Barbosa, Belem
1
Barile, Sergio
1
Baron, Steve
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Barrios, Andrés
1
Bebko, Charlene
1
Benoit, Sabine
1
Bergh, Dennis G. von
1
Bernacchi, Michael
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Berry, Leonard L.
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Bhanja, Nivedita
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Biggemann, Sergio
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Blazevic, Vera
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Blut, Markus
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Bradlow, Eric T.
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Brozovic, Danilo
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Budi Suharjo
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Calabrese, Armando
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Camacho, Sonia
1
Cardinali, Silvio
1
Chandler, Jennifer D.
1
Chen, Chun Liang
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Journal of business research : JBR
1
Journal of service research : JSR
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ECONIS (ZBW)
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Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.
;
Vargo, Stephen L.
;
Gustafsson, Anders
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
Saved in:
2
Service systems : a broadened framework and research agenda on value propositions, engagement, and service experience
Chandler, Jennifer D.
;
Lusch, Robert F.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10010483444
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