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~person:"Maggioni, Isabella"
~subject:"Marketing theory"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
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The transformation of selling for value co-creation : antecedents and boundary conditions
Corsaro, Daniela
;
Maggioni, Isabella
- In:
Marketing theory
22
(
2022
)
4
,
pp. 563-600
Persistent link: https://www.econbiz.de/10013435581
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