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~person:"Mattila, Anna S."
~subject:"Konsumentenverhalten"
~subject:"Pricing strategy"
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Konsumentenverhalten
Pricing strategy
Consumer behaviour
57
Beziehungsmarketing
38
Relationship marketing
38
Customer satisfaction
30
Dienstleistungsqualität
30
Kundenzufriedenheit
30
Service quality
30
Beschwerdemanagement
24
Complaint management
24
Corporate Social Responsibility
21
Corporate social responsibility
21
Gastronomie
15
Restaurant industry
15
Hotel industry
14
Hotellerie
14
USA
13
United States
13
Customer service
10
Kundenservice
10
Emotion
8
Gastgewerbe
7
Hospitality industry
7
Kundenbindungsprogramm
7
Loyalty program
7
CSR
6
Experiment
6
Selbstbedienung
5
Self-service
5
Brand management
4
Consumer behavior
4
Dienstleistungsmanagement
4
Firm performance
4
Fundraising
4
Lieferantenmanagement
4
Markenführung
4
Marketing management
4
Marketingmanagement
4
Preismanagement
4
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2
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Article
59
Type of publication (narrower categories)
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Article in journal
59
Aufsatz in Zeitschrift
59
Language
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English
59
Author
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Mattila, Anna S.
Han, Heesup
65
Loureiro, Sandra Maria Correia
40
Hollebeek, Linda D.
39
Phau, Ian
39
Huber, Frank
37
Bauer, Hans H.
36
Chen, Jing
36
Bang, Nguyen
35
Kumar, V.
35
Verhoef, Peter C.
34
Herrmann, Andreas
31
Homburg, Christian
31
Wiedmann, Klaus-Peter
31
Ko, Eunju
30
Swoboda, Bernhard
30
Septianto, Felix
29
Melewar, T. C.
28
Sarkar, Abhigyan
28
Gierl, Heribert
26
Dawes, John
25
Vrontis, Demetris
25
Walsh, Gianfranco
25
Prentice, Catherine
24
Rahman, Zillur
24
Usman, Osly
24
Cheng, T. C. E.
23
Choi, Tsan-Ming
23
Pelsmacker, Patrick de
23
Taleizadeh, Ata Allah
23
Bagozzi, Richard P.
22
Balaji, M. S.
22
Diamantopoulos, Adamantios
22
Hyun, Sunghyup Sean
22
Japutra, Arnold
22
Klaus, Philipp
22
Grewal, Dhruv
21
Guzman, Francisco
21
Hinterhuber, Andreas
21
Keller, Kevin Lane
21
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Published in...
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International journal of hospitality management
13
The journal of services marketing
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of business research : JBR
5
Journal of hospitality marketing & management
5
Journal of service management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Cornell hospitality quarterly : CQ
2
International journal of contemporary hospitality management
2
Journal of service research
2
Services marketing quarterly
2
The Cornell hospitality quarterly
2
Journal of business ethics : JOBE
1
Journal of financial services marketing : JFSM
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing theory and practice
1
Journal of retailing
1
Journal of revenue and pricing management
1
The journal of product & brand management
1
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ECONIS (ZBW)
59
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59
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1
Instant karma : how the karmic-investment mindset affects customer engagement with corporate charitable giving requests
Xue, Xunyue
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
4
,
pp. 770-782
Persistent link: https://www.econbiz.de/10014633713
Saved in:
2
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
3
Can customer relationships backfire? : how relationship norms shape moral obligation in cancelation behavior
Shuqair, Saleh
;
Pinto, Diego Costa
;
Cruz-Jesus, Frederico
; …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 463-472
Persistent link: https://www.econbiz.de/10013459867
Saved in:
4
To err is human(-oid) : how do consumers react to robot service failure and recovery?
Choi, Sungwoo
;
Mattila, Anna S.
;
Bolton, Lisa E.
- In:
Journal of service research
24
(
2021
)
3
,
pp. 354-371
Persistent link: https://www.econbiz.de/10012592941
Saved in:
5
Service failure and recovery at the crossroads : recommendations to revitalize the field and its influence : editorial
Grégoire, Yany
;
Mattila, Anna S.
- In:
Journal of service research
24
(
2021
)
3
,
pp. 323-328
Persistent link: https://www.econbiz.de/10012592932
Saved in:
6
Visual design, message content, and benefit type : the case of a cause-related marketing campaign
Gao, Yixing
;
Wu, Luorong
;
Shin, Joongwon
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
5
,
pp. 761-779
Persistent link: https://www.econbiz.de/10012230370
Saved in:
7
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
8
Service recovery, justice perception, and forgiveness : the "other customers" perspectives
Shin, Hyunju
;
Casidy, Riza
;
Mattila, Anna S.
- In:
Services marketing quarterly
39
(
2018
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011804112
Saved in:
9
The impact of customer compassion on face-to-face and online complaints
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality marketing & management
29
(
2020
)
7
,
pp. 848-868
Persistent link: https://www.econbiz.de/10012312156
Saved in:
10
The impact of option popularity, social inclusion/exclusion, and self-affirmation on consumers’ propensity to choose green hotels
Gao, Yixing
;
Mattila, Anna S.
- In:
Journal of business ethics : JOBE
136
(
2016
)
3
,
pp. 575-585
Persistent link: https://www.econbiz.de/10011521808
Saved in:
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