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~person:"McDonald, Heath"
~person:"Parent, Milena M."
~subject:"Corporate social responsibility"
~type:"article"
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McDonald, Heath
Parent, Milena M.
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1
Productive partnerships? : driving consumer awareness to action in CSR partnerships
Rayne, Daniel
;
Leckie, Civilai
;
McDonald, Heath
- In:
Journal of business research : JBR
118
(
2020
),
pp. 49-57
Persistent link: https://www.econbiz.de/10012287587
Saved in:
2
Social responsibility and the Olympic Games : the mediating role of consumer attributions
Walker, Matthew
;
Heere, Bob
;
Parent, Milena M.
;
Drane, Dan
- In:
Journal of business ethics : JOBE
95
(
2010
)
4
,
pp. 659-680
Persistent link: https://www.econbiz.de/10008654720
Saved in:
3
Toward an integrated framework of corporate social responsibility, responsiveness, and citizenship in
sport
Walker, Matthew
;
Parent, Milena M.
- In:
Sport management review
13
(
2010
)
3
,
pp. 198-213
Persistent link: https://www.econbiz.de/10003987212
Saved in:
4
Predicting behavioral loyalty through corporate social responsibility : the mediating role of involvement and commitment
Inoue, Yuhei
;
Funk, Daniel C.
;
McDonald, Heath
- In:
Journal of business research : JBR
75
(
2017
),
pp. 46-56
Persistent link: https://www.econbiz.de/10011699762
Saved in:
5
Corporate support : a corporate social responsibility alternative to traditional event sponsorship
Séguin, Benoit
;
Parent, Milena M.
;
O'Reilly, Norm
- In:
International journal of sport management and marketing …
7
(
2010
)
3/4
,
pp. 202-222
Persistent link: https://www.econbiz.de/10003972951
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