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~person:"Naudé, Peter"
~subject:"Lieferantenmanagement"
~type_genre:"Konferenzbeitrag"
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Search: subject_exact:"Business-to-business relationship"
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Lieferantenmanagement
B-to-B-Marketing
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Beziehungsmarketing
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Business-to-business marketing
2
Relationship marketing
2
Supplier relationship management
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Arbeitszufriedenheit
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Business-to-business relationships
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China
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Confidence
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Customer satisfaction
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Et-Moone
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Guanxi
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Interpersonal liking
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Job satisfaction
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Kundenzufriedenheit
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Loyalty
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Mediation
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Multi-group analysis
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Reputation
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Satisfaction
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Social network
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Konferenzbeitrag
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Naudé, Peter
Abosag, Ibrahim
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Borg, Susanne Wiatr
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Dean, Andrew Kristoffer
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Ellison, Nicholas
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Fleming, Deirdre
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Grönroos, Christian
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Hallikas, Jukka
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Han, Sang-Lin
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Human, Gert
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Immonen, Mika
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Kelliher, Felicity
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Kim, Jae Wook
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La Rocca, Antonella
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Leach, Mark P.
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Lee, Jong-Ho
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Lynch, Patrick
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Moscatelli, Paolo
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Perna, Andrea
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Retno, S. L.
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Industrial marketing management : the international journal for industrial and high-tech firms
2
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ECONIS (ZBW)
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Heterogeneity in the quality-satisfaction-loyalty framework
Human, Gert
;
Naudé, Peter
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 920-928
Persistent link: https://www.econbiz.de/10010410706
Saved in:
2
Development of special forms of B2B relationships : examining the role of interpersonal liking in developing Guanxi and Et-Moone relationships
Abosag, Ibrahim
;
Naudé, Peter
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 887-896
Persistent link: https://www.econbiz.de/10010410714
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