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~person:"Nickel, Oliver"
~person:"Taheri, Babak"
~person:"Weihe, Kerstin"
~subject:"Consumer behaviour"
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Consumer behaviour
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Nickel, Oliver
Taheri, Babak
Weihe, Kerstin
Schmitt, Bernd
6
Bauer, Hans H.
4
Jahn, Steffen
4
Scheinbaum, Angeline Close
4
Brakus, J. Joško
3
Carlson, Jamie
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Tourism management perspectives : TMP
2
International advertising and communication : current insights and empirical findings
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of marketing management : MM
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
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1
Developing esport tourism through fandom experience at in-person events
Thompson, Jamie
;
Taheri, Babak
;
Scheuring, Florian
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013271660
Saved in:
2
Introduction to the special issue: consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
;
Prayag, Girish
;
Muskat, Birgit
- In:
Tourism management perspectives : TMP
40
(
2021
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013209312
Saved in:
3
Consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
(
ed.
);
Prayag, Girish
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10013209424
Saved in:
4
Generating socially responsible events at ski resorts
Taheri, Babak
;
Thompson, Jamie
- In:
International journal of hospitality management
91
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012389822
Saved in:
5
Escape, entitlement, and experience : liminoid motivators within commercial hospitality
Taheri, Babak
;
Farrington, Thomas
;
Gori, Keith
;
Hogg, Gill
- In:
International journal of contemporary hospitality management
29
(
2017
)
4
,
pp. 1148-1166
Persistent link: https://www.econbiz.de/10011707992
Saved in:
6
Experiential liminoid consumption : the case of nightclubbing
Taheri, Babak
;
Gori, Keith
;
O'Gorman, Kevin
;
Hogg, Gillian
- In:
Journal of marketing management : MM
32
(
2016
)
1/2
,
pp. 19-43
Persistent link: https://www.econbiz.de/10011438579
Saved in:
7
Erlebens- und Einstellungswirkungen von Marketing-Events : eine Analyse unter Berücksichtigung der Besonderheiten des Event-Marketing und Event-Sponsoring
Weihe, Kerstin
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003798713
Saved in:
8
How do marketing-events work? : marketing-events and brand attitudes
Weihe, Kerstin
;
Mau, Gunnar
;
Silberer, Günter
- In:
International advertising and communication : current …
,
(pp. 199-216)
.
2006
Persistent link: https://www.econbiz.de/10003378126
Saved in:
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