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~person:"Nordfält, Jens"
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Consumer behaviour
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Einzelhandel
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Konsumentenverhalten
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Ladengestaltung
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Retail displays
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Retail trade
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Store design
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Digital displays
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Digitalisierung
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Digitization
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In-store displays
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In-store marketing
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Internet marketing
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Mannequin
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Online retailing
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Online-Handel
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Online-Marketing
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Retail atmospherics
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Selling
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Verkauf
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Nordfält, Jens
Grewal, Dhruv
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Roggeveen, Anne L.
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Behe, Bridget K.
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Berg, Hanna
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Biswas, Dipayan
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Brannon, Daniel C.
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Huddleston, Patricia
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Ketron, Seth
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Labrecque, Lauren I.
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Lehmann, Donald R.
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Lindström, Annika
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Markos, Ereni
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Radon, Anita
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Journal of business research : JBR
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Journal of retailing
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ECONIS (ZBW)
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Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
2
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
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