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~person:"O'Reilly, Norm"
~subject:"Event marketing"
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Profiling major sport event visitors : the 2002 Commonwealth Games
Preuß, Holger
;
Séguin, Benoit
;
O'Reilly, Norm
-
2010
Persistent link: https://www.econbiz.de/10003914570
Saved in:
2
Olympic Games host and bid city marketing : exploring issue management in the relationships among event stakeholder groups
Xing, Xiaoyan
;
Church, Anthony G.
;
O'Reilly, Norm
; …
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
4
,
pp. 321-335
Persistent link: https://www.econbiz.de/10003761161
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